Accenture Keynote: The future of marketing – How to unlock new growth with brand and tech? (Presentation)

The field of marketing is constantly changing. To achieve continuous growth, marketers join forces with many organizational units such as brand, sales, service, product, CX and more. In this keynote, we discover what successful marketing units have in common based on global Accenture research. Learn how to design your organization and tech stack ready to be ready for continuous and sustainable growth.