Pega 1:1 Strategy Optimizer
Put customers first. Maximize lifetime value.
See how you can take the Pega Customer Decision Hub™ to the next level – by centralizing strategies,
moving agilely, and perfecting the experiences that matter most.
How We Do It
A single suite of AI-powered solutions
Value Finder
Identify underserved customers
Bombarding customers with irrelevant messages doesn't benefit anyone.
Pega Value Finder analyzes your next-best-action strategies, identifies underserved customers, and suggests ways to improve – so your customers get a more relevant experience, while you earn the right to expand your relationship.
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1:1 Operations Manager
Create new, empathetic experiences
After you identify a need, you need to move quickly before your window of opportunity closes.
Pega 1:1 Operations Manager provides a one-stop shop to plan, build, test, and deploy changes to your next-best-action strategies – so you can respond to customer needs, competitive threats, or market changes in real time.
Get the data sheetACTION PERFORMANCE TRACKER
Proactively assess next-best-action performance
Once deployed, Action Performance Tracker automatically monitors your next-best-action performance and proactively triggers alerts whenever there is a significant change in sends, impressions, or accepts.
This way you’ll know what’s working, what’s not, and where additional changes may be needed.
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Scenario Planner
Optimize performance across programs
Before finalizing any additional changes, you need to assess the impact across your organization.
Pega Scenario Planner empowers you to test various strategies; explore trade-offs; and optimize across lines of business, channels, and KPIs – all to ensure you're delivering significant impact to your top and bottom line.
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