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Session: Panel

Engage Your Organization to Deliver Incredible Business Value with Customer Decision Hub

Date and Location

June 10, 2024, 1:15PM - 2:00PM PDT
Premier Ballroom 316

Speaker(s)

  • Mark Davies
    Senior Director of Business Excellence
    Pega
  • Liz Kinsella
    Director - Digital Analytics
    State Farm
  • Lisa Marchant
    Head of Customer Decisioning
    National Australia Bank
  • Greg DeMelo​
    Client Technology Officer,​ 1:1 Customer Engagement
    Pega

Explore the journeys taken by top-performing companies using Pega Customer Decision Hub™. We’ll revisit their next-best-action experience from end to end: how they got alignment, secured buy-in, set up teams, and prioritized use cases – with a focus on how their initiatives generated ROI. Leaders from across financial services, insurance, and telecommunications will be on hand to share their stories and answer questions from the audience.



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