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Session: Sponsor

Panel-Realize value from Hyper-personalization by operationalizing context-based marketing, sales, and services

Date and Location

June 12, 2023, 11:30AM - 12:15PM PDT
Chairman's Ballroom 361

Speaker(s)

  • Joe Madigan
    Group Customer Analytics & Transformation
    Bank of Ireland
  • Nicholas Kitson
    Europe & UKI Pega Practice Lead
    Accenture
  • Piyush Vakil
    Consulting Director, Song,
    Accenture

Given the extraordinary global challenges, the need for brands to deliver Hyper-personalized Experiences (HPE) has never been greater. Not only does implementing the right technology improve customer experience, sales conversion, service outcomes, and net promoter scores – it reduces promotional and marketing costs. So how do you unlock the full potential of HPE after choosing the right technology? 

Join us as we discuss with clients their journey supporting their strategic and operational activities, through continuous improvement and tuning, to help them to achieve their business goals, at speed and scale.



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