
PegaWorld agenda
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Training
Mastering Modern Marketing: Advanced Strategies for AI-Driven Customer Engagement
June 1, 2025, 1:30PM - 5:00PM PDT • Chairman's Ballroom 368
This is a comprehensive program covering essential strategies for omni-channel and always-on marketing. Participants will learn about the latest trends and challenges, dynamic customer journeys, AI-driven personalization, and action optionality to improve...

Client-Led
Re-imagining Tomorrow's Networks Today: Vodafone's AI-Powered Blueprint for Telecommunications Transformation
June 2, 2025, 11:30AM - 12:15PM PDT • Premier Ballroom 317

iNnovation Hub
Modernizing and Scaling Pega Adoption
June 2, 2025, 1:15PM - 1:30PM PDT • Innovation Hub (Marquee Ballroom)

Panel
The Future of Customer Engagement: From Blueprint to Bottom Line with Customer Decision Hub
June 2, 2025, 1:15PM - 2:00PM PDT • Premier Ballroom 316

Panel
Adqura, Natwest & Suncorp Bank: Transforming Marketing with Customer Engagement Blueprint
June 3, 2025, 2:15PM - 3:00PM PDT • Premier Ballroom 316