PegaWorld agenda
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Client-Led
Re-imagining Tomorrow's Networks Today: Vodafone's AI-Powered Blueprint for Telecommunications Transformation
June 2, 2025, 11:30AM - 12:15PM PDT • Premier Ballroom 317
In an era where connectivity underpins every facet of modern life, the architecture of telecommunications networks and the business that manages them has never been more crucial. This interactive panel discussion invites...
Sponsor
Reinventing Work with Agentic AI
June 2, 2025, 1:15PM - 2:00PM PDT • Chairman's Ballroom 363
As the rise of agentic AI shapes the workforce, and companies like Pega enable agents to automate and simplify complex tasks, business leaders must address the unique dynamics of integrating AI. This...
iNnovation Hub
Connected Marketing - Unlock Your Marketing Potential Using Precision Marketing Strategies to Drive Customer Engagement.
June 2, 2025, 4:40PM - 4:55PM PDT • Innovation Hub (Marquee Ballroom)
Witness the powerful synergy of Pega Customer Decision Hub (CDH) & Omnicom Precision Group's proprietary MAISTRO solution which is designed to enhance marketing effectiveness through advanced data analytics and personalized customer engagement...
Sponsor
Contextualizing Customer Experience: Bringing together the power of CDH and LLM’s
June 3, 2025, 11:30AM - 12:15PM PDT • Chairman's Ballroom 355
Discover how organizations are transforming marketing by integrating Pega's Customer Decision Hub (CDH) and evolving intelligence of large language models (LLMs). Our thought leaders will delve into the roles of CDH and...
Client-Led
Telenet Boosts Brand Loyalty with AI-powered Ethical Marketing
June 3, 2025, 1:15PM - 2:00PM PDT • Premier Ballroom 315
Discover how Telenet put the smile back into customer loyalty, even in a saturated market, with innovative ethical marketing. "Check and Smile" powered by Pega Customer Decision Hub AI is their innovative...
Sponsor
Excellus BlueCross BlueShield: Transforming Customer Experience with Pega + AI
June 3, 2025, 1:15PM - 2:00PM PDT • Chairman's Ballroom 357
Discover how Excellus BlueCross BlueShield harnessed the power of Pega + AI to transform their customer experience and achieve remarkable results. From boosting Medicare sales to cutting grievance resolution times, their journey...
Panel
Maximizing Business Benefits with AI: High-performing Clients Describe How They Drove Adoption of AI
June 3, 2025, 1:15PM - 2:00PM PDT • Premier Ballroom 316
The most successful organizations are those that genuinely put their customers first. But becoming customer-centric means adopting fresh strategies for customer engagement made possible by using AI to scale personalization. Discover how...
Client-Led
Transforming Customer Engagement at Vodafone Greece: The Power of Real-time Personalization
June 3, 2025, 2:15PM - 3:00PM PDT • Premier Ballroom 315
In the dynamic world of telecommunications, timing and staying relevant to millions of customers is a critical challenge. Vodafone Greece, a pioneer in the Greek telecom industry, has embraced this challenge by...