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PegaWorld
June 1-3, 2025 | Las Vegas, NV

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Session: Panel

The Future of Customer Engagement: From Blueprint to Bottom Line with Customer Decision Hub

Date and Location

June 2, 2025, 1:15PM - 2:00PM PDT
Premier Ballroom 316

Speaker(s)

  • Vince Jeffs
    Senior Director, Product Strategy, 1:1 Customer Engagement
    Pega
  • Shoel Perelman
    Vice President, Product, 1:1 Customer Engagement
    Pega
  • Kyle Munderville
    Product Marketing Manager, 1:1 Customer Engagement
    Pega
  • Annette Kerlin
    Senior Director of Solutions Consulting, 1:1 Customer Engagement
    Pega
Visualize the full potential of your customer engagement program when you adopt a 1:1 Next Best Action approach. The new Customer Engagement Blueprint allows marketers and analytics teams to collaborate with Pega GenAI and “blueprint” their vision. The completed blueprint is a roadmap to 1:1 success - helping stakeholders understand what customer-centricity should look like, and how to develop deeper and more sustainable customer relationships. Join this session to hear directly from Pega Product Strategy about the vision and roadmap for Customer Decision Hub in 2025.


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