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| CNBC
Why Pega is regarded as an "underappreciated" name in AI
| destinationCRM
Pega Is iNspired by Generative AI
| Diginomica
Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”
| IT Zoom
Gruselige Chatbot-Erlebnisse verhindern
Pega's Peter van der Putten shares his top three tips to prevent chat bots from frightening customers away.
| Executive People
Pegasystems lanceert Next-Best-Action Customer Journey
Pegasystems launches Next-Best-Action Customer Journeys, a new AI feature that leverages intelligent decision making and propensity modeling to optimize customer interaction.
| Customer Talk
AI-tool verbetert klantervaring door te acteren op klantcontext
A new AI tool from Pegasystems enables a more relevant approach by determining customer needs in real time.
| IT Brief
Pegasystems launches AI-powered customer journey capability
Pegasystems has launched its Next-Best-Action Customer Journeys, a new AI-powered capability designed to modernise traditional customer journeys with intelligent decisioning and propensity modeling.
| Martech
Pega combines customer journeys with AI-driven next-best-actions
Pega's next-best-action customer journeys seeks to give marketers oversight without constraining the AI.
| IT Finanz Magazin
Gruselige Chatbot-Erlebnisse verhindern – drei Tipps
Pega's Peter van der Putten shares his top three tips to prevent chat bots from frightening customers away.
| Martech
Does ‘always-on’ marketing improve customer experiences?
Matthew Camuso discusses how marketers can improve their strategy and the customer experience.
| Digitale Welt
KI darf nicht nur weiß und westlich sein
Florian Lauck-Wunderlich gives his thoughts on the influence of human biases on algorithms.
| IT Matchmaker
In fünf Schritten zum fairen Einsatz von KI
Pega's Florian Lauck-Wunderlich shares five steps to the fair use of AI.
| Destination CRM
Real-Time Signals Real Customer Value: How Marketers Can Implement AI the Right Way
Matt Nolan's explains how marketers can better implement artificial intelligence to deliver optimal interactions to their customers every time.
| CXO Today
Businesses Must Adapt To Meet The Changing Customer Experience Read more at: https://www.cxotoday.com/corner-office/businesses-must-adapt-to-meet-the-changing-customer-experience/
Pega's Suman Reddy underlines the role of real-time decision technology in enabling companies to adapt quickly to each conversation based on their unique needs.
| Risk Management
Getting Smart About Artificial Intelligence
Pega's Peter van der Putten gives his thoughts on how companies can avoid the pitfalls of AI.
| BIT Business IT
Delivering great customer experiences with real-time decisioning
Pega's Gabriela Darley discusses the importance of delivering great customer experiences and how real-time decisioning can deliver this in the modern space.
| Techopian
We are in the puberty of AI in society says Pegasystems AI expert
Pega's Peter van der Putten shares his views on the ethical use of AI, how it can benefit humanity, and its impact on the world to date.
| KI Note
VON PETER VAN DER PUTTEN: G7 SETZEN AUF MENSCHENZENTRIERTE KI
Pega's Peter van der Putten shares his thoughts on the U.S. and EU Trade and Technology Council.
| INTRE
So paradox es auch klingen mag: Künstliche Intelligenz kann Unternehmen tatsächlich ein Stück weit menschlicher machen. Pegasystems weiß, wie das geht.
Pega's Peter van der Putten discusses how AI can make companies more human.
| EMERCE
Peter van der Putten (Pegasystems): ‘Beslis op klantniveau wat relevant is voor consumenten.’
Pega's Peter van der Putten explores the role AI could play in a ‘cookieless’ world, and why responsible AI is going to become an extremely important topic in the marketing world .
| Destination CRM
Tips for Battling Bias in AI-Based Personalization
Pega's Rob Walker, and Peter van der Putten give their thoughts on tackling AI Bias, giving reference to Pega’s Ethical Bias Check.
| CMS Wire
Why Context Is Key to Giving Customers the Experiences They Deserve
Pega’s Matt Nolan stresses the importance of incorporating real-time decisioning into customer experience strategy.
| IT-Daily
Mit Echtzeit-Entscheidungen Kundenerwartungen erfüllen
Real-time decisioning tools will play a vital role in improving customer experiences in a post-Covid world, according to the latest Pegasystems research.
| Raconteur
Hyperautomation will revolutionise work – but what exactly is it?
Pega's Peter van der Putten shares a thought-provoking view on hyper-automation.
| BI Platform
Pega: belangrijke rol voor Decisioning Tools bij verbetering klantervaringen
Pega releases new research highlighting the critical role of real-time decisioning.
| ZDNet
AIs are getting smarter, fast. That's creating tricky questions that we can't answer
Pega’s Peter van der Putten shares his views on the opportunities and ethics of Artificial Intelligence (AI).
| Raconteur
Trust is a must: why business leaders should embrace explainable AI
Pega's Peter Van der Putten stresses that AI was never intended to replace human intelligence.
| ITWire
Pegasystems updates Pega Platform and Pega Infinity with DX in mind
The features of Pega Infinity version 8.6 support digital transformation with low-code capabilities allowing citizen developers to create user interfaces.
| IT Brief
Real-time decisioning critical to meeting increased customer expectations
IT Brief published this article covering the recently launched Real-time decisioning, real results customer experience and real-time decisioning research carried out by Pega.
| LANline