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| CNBC
Why Pega is regarded as an "underappreciated" name in AI
| destinationCRM
Pega Is iNspired by Generative AI
| Diginomica
Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”
| Think Digital Partners
Top public sector tech trends for 2022
Pega's Pete Wilson argues that 2022 will be the year that ethical or responsible AI will move beyond ‘fluffy policy’ and become embedded in tangible tools and actual law and regulations.
| IT Zoom
Gruselige Chatbot-Erlebnisse verhindern
Pega's Peter van der Putten shares his top three tips to prevent chat bots from frightening customers away.
| gi Geldinstitute
Low-Code zündet Digitalisierungsturbo bei Banken
Pega's Michael Baldauf explains how low-code paves the way for faster digital transformation in the banking sector.
| Healthcare Business Today
How Accelerating Care Navigation will Support Nurses and Patients on the Front End
Pega's Carol Everhart iscusses how AI and automation can enable better engagement throughout the health journey.
| Executive People
Pegasystems lanceert Next-Best-Action Customer Journey
Pegasystems launches Next-Best-Action Customer Journeys, a new AI feature that leverages intelligent decision making and propensity modeling to optimize customer interaction.
| Customer Talk
AI-tool verbetert klantervaring door te acteren op klantcontext
A new AI tool from Pegasystems enables a more relevant approach by determining customer needs in real time.
| Mi3
Cookie crunch: CommBank connects to Google stack in first party data personalisation push; Pega power rises
CommBank uses Pega’s AI-powered decisioning engine to avoid pushing irrelevant ads to people, or pushing them products that are unsuitable – without using cookies.
| IT Brief
Pegasystems launches AI-powered customer journey capability
Pegasystems has launched its Next-Best-Action Customer Journeys, a new AI-powered capability designed to modernise traditional customer journeys with intelligent decisioning and propensity modeling.
| Martech
Pega combines customer journeys with AI-driven next-best-actions
Pega's next-best-action customer journeys seeks to give marketers oversight without constraining the AI.
| CX Today
Deutsche Kreditbank Leverages Pega Platform to Automate Workflows
DKBS managed to automate several time-consuming back-office tasks with Pega Platform.
| Building Better Healthcare
Major reforms to NHS technology agenda
Pega's Pete Wilson’s shares his thoughts on the need for digital transformation in the National Health Service.
| Journal du Net
Repensez votre transformation numérique et libérez la valeur des systèmes existants
Pega's Romain Delalande highlights how digital transformation can unlock the value of existing systems.
| CIO
CIOs blaze new career pathways at the top
Pega's CTO Don Schuerman shares his thoughts on the changing role of the CIO.
| Telecoms.com
How is AI reshaping telecoms?
Pega's Mark Jackson discusses the changing role of AI in the telecom industry.
| AG Connect
Digitale transformatie niet langer een ‘nice to have’
Pega's Don Schuerman explains why digital transformation is no longer a 'nice to have' for organizations, but a must-have.
| IT Finanz Magazin
Gruselige Chatbot-Erlebnisse verhindern – drei Tipps
Pega's Peter van der Putten shares his top three tips to prevent chat bots from frightening customers away.
| Open Access Government
NHS should take inspiration from the business world to improve health services
Pega's Peter Wilson explains how the NHS can benefit from digital transformation.
| Raconteur
Superpowered steeplechase: a scramble for AI supremacy
Pega's Peter van der Putten shares his thoughts on the newly announced National AI Strategy.
| Finextra
AI can make customers love, not loathe, their bank in tough financial times
Pega's Steve Morgan explain's how banks can use AI to help customers through tough financial times.
| IT WIRE
NSW government digitises its paper-based bond process system with Pega
The NSW Government is using Pega to digitize its paper-based building bond management process system.
| Express
Brexit Britain publishes 10-year plan to rival China and US in race to become 'superpower'
Pega's Peter van der Putten is quoted talking about the National AI Strategy and the maturation of AI technology.
| IT-Daily
Digitalpolitik muss Chefsache werden
Pega's Frank Wischerhoff’s explain's why digitalization needs to be a priority in the public sector.
| Martech
Does ‘always-on’ marketing improve customer experiences?
Matthew Camuso discusses how marketers can improve their strategy and the customer experience.
| Digitale Welt
KI darf nicht nur weiß und westlich sein
Florian Lauck-Wunderlich gives his thoughts on the influence of human biases on algorithms.
| IT Matchmaker
In fünf Schritten zum fairen Einsatz von KI
Pega's Florian Lauck-Wunderlich shares five steps to the fair use of AI.
| Destination CRM
Real-Time Signals Real Customer Value: How Marketers Can Implement AI the Right Way
Matt Nolan's explains how marketers can better implement artificial intelligence to deliver optimal interactions to their customers every time.
| Finextra
What has COVID-19 taught banks about agile IT?
Pega's Steve Morgan’s stresses the importance of rapid digital transformation for banks to adapt quickly to changing circumstances, like the COVID-19 pandemic.
| IT Finanz Magazin
So scheitert die Digitalisierung von Banken ganz sicher – die Top 10 der besten Fehleinschätzungen
Pega's Michael Baldauf outlines the 10 regular misjudgments by banks embarking on a digital transformation journey.
| CXO Today
Businesses Must Adapt To Meet The Changing Customer Experience Read more at: https://www.cxotoday.com/corner-office/businesses-must-adapt-to-meet-the-changing-customer-experience/
Pega's Suman Reddy underlines the role of real-time decision technology in enabling companies to adapt quickly to each conversation based on their unique needs.
| Risk Management