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| CMS Wire

PegaWorld 2025: A Blueprint for Agentic AI in the Enterprise

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Alan Trefler on stage at PegaWorld 2025

| destinationCRM

Pegasystems Looks to AI to Transform Customer Businesses, Pegaworld Speakers Stress

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| siliconANGLE

Pegasystems expands features to build and manage AI agents

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CX Today

| CX Today

Pega is ahead of the curve when it comes to office-flow automation, using Pega GenAI Coach as an example of its capabilities.

| Customerland

In this podcast episode, Pega's Tara DeZao explains how brands are innovating with new technologies like AI to enhance customer experiences, and emphasizes the importance of ethical AI governance.
adrian swinscoe

| Adrian Swinscoe

Cale Urwin, Bupa’s director of data, digital & marketing health services, talks about how Bupa, a leading provider of health services and products, partnered with Pega to bring its customer engagement...
AIThority

| AIThority

Looks at how AGL Energy used Pega CDH to improve its customer engagement, as an example of how Pega helps its clients cut through complexity and deliver results.
Computer Weekly

| Computer Weekly

Private healthcare provider Bupa says a project to deploy business process automation using Pega is bringing the company closer to APAC customers.
Martech

| MarTech

Verizon's Tommi Marsans explains to Martech how it uses Pega Customer Decision Hub to "be best-in-class at interacting with our customers."
The Australian

| The Australian

The Australian describes how NAB utilizes Pega's AI tools to increase customer engagement by 40 percent.
Customer First

| Customer First

Pega’s 1-1 CE predictions explain how AI will help advance CX in 2024, and growth to trust AI will help to unlock more efficient processes and personalized interactions.
Techzine

| Techzine

Pega's Matt Nolan and Tara DeZao explain what they mean by ‘model mechanics’ for real world AI implementations .

| Forbes

Pega's Tara DeZao weighs in with other industry experts on how customer experiences will shift in 2023 when it comes to brands using AI and activating customer data.
Futurum

| Futurum Research

Pega's Matt Nolan explains what businesses need to know about CDPs, including common myths and pitfalls, as well as how organizations can use AI to enhance their existing CDPs for optimal customer...
IIR logo image

| Insurance Innovation Reporter

Pega's Manoj Pant breaks down for Insurance Innovation Reporter the four things insurers must do to transform into a customer-centric provider before it's too late.
IT Finanz magazin

| IT Finanz Magazin

Pega's Michael Baldauf outlines how banks need to adapt their IT to new regulations, technology, and customer behavior.
Propmark

| Propmark

Pega's Mauricio Silva explains how, when, and where to retain customers.
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