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| CNBC
Why Pega is regarded as an "underappreciated" name in AI
| destinationCRM
Pega Is iNspired by Generative AI
| Diginomica
Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”
| Relation Client Mag
Les entreprises doivent surmonter la dette technique et adopter l'IA
Covers Pega and YouGov’s latest research , focusing on the impact of technical debt on customer experience.
| Dynamic Business
Let’s Talk: Personalization techniques to enhance customer experience
Pega's Wilson Ta shares insight into how AI can automate tasks to free up time for human agents, as well as automatically fill out forms and analyze sentiment in this thought leadership round-up from...
| Computer Weekly
Bupa turns to data to provide personalised health services
Private healthcare provider Bupa says a project to deploy business process automation using Pega is bringing the company closer to APAC customers.
| Punk CX
The Generative AI landscape: The good, the bad and the boring
Pega's Don Schuerman joins the Punk CX podcast to discuss PegaWorld 2024 and the current generative AI landscape. Don discusses GenAI Blueprint, highlighting how it can help users think differently...
| The Guardian
Google DeepMind testing ‘personal life coach’ AI tool
Pega's Dr Christian Guttmann explains the importance of taking a responsible approach to building these relationships between humans and AI systems to ensure that the advice given to a person is safe...
| Healthcare IT News
What 2023 holds for EHR optimization, SDOH, patient access, health equity and more
Pega's Susan Taylor walks readers through the issues and trends she eyes as most important in the year ahead and offers advice on how to tackle related challenges.
| Saúde Digital News
Pegasystems anuncia parceria com Google Cloud na área de Saúde
Pegasystems has signed a collaboration agreement with Google Cloud to improve healthcare experiences with better data insights and customer personalization.
| The Hindu Business Line
Pega collaborates with Google Cloud
Pega and Google Cloud will bring together the capabilities of Google Cloud’s Healthcare Data Engine and Pega’s suite of intelligent healthcare solutions.
| Forbes
Vers une expérience totale
Pega's Founder and CEO Alan Trefler discusses Gartner's new 'Total Experience' trend, which refers to “enhanced and interconnected experiences for customers and employees”.
| Business Daily Media
Hyperautomation’s role in an unpredictable world
Pega's Michael Evans explains how businesses can use new technology like hyperautomation to keep up with customer expectations in an increasingly unpredictable world.
| My Customer
Raising the profile of the Customer Service Agent
Pega's Simon Thorpe shared his thoughts on the evolving role of the customer service agent.
| CMS Wire
Why Context Is Key to Giving Customers the Experiences They Deserve
Pega’s Matt Nolan stresses the importance of incorporating real-time decisioning into customer experience strategy.
| CIO Magazine
DAK-Gesundheit optimiert das Kundenmarketing
DAK-Gesundheit explains how Pega Marketing is already improving customer loyalty and employee experiences
| Forbes France
Santé : La Personnalisation Pour Un Meilleur Service Client
Pega’s Georges Anidjar explains the importance of personalization in healthcare for better client experiences
| Healthcare Innovation
Patient Engagement Winner: Pegasystems
Pega’s Kelli Bravo and Chip Warburton comment on Pega’s recent Patient Engagement award
| CMSWiRE
Elevate the Customer Experience Through Timing and Context
Pega’s Vince Jeffs focuses on the empathetic customer experience and how it can be driven by context and timing
| iBestuur
Vertrouwen in AI
Pega’s Jan Willem Boissevain discusses customer trust, or lack thereof, in AI
| Digital Health Age
Why healthcare relies on intelligent resource use and the right tech
Pega’s Peter Ford discusses the need to improve the quality of care within the UK’s NHS through the appropriate use of technology
| CustomerThink
Dear CMO: Sorry, but we need a CVO (Customer Value Officer)
Pega's Vince Jeffs discusses the role of the CMO, how it has evolved, and how CMOs can stay relevant with a new focus on customers.
| Authority Magazine
The Future of Healthcare: “We need to have ubiquitous preventative care” with Kelli Bravo, VP at Pegasystems
Pega’s Kelli Bravo shares her path to the healthcare industry and the direction she envisions the industry going
| ITProPortal
How to eradicate customer service complacency
Pega’s Tom Libretto discusses the disconnect between organizations and their customers when it comes to customer service
| Mybusiness
‘Aussies would rather clean the toilet’
Pega’s Michael Evans comments on recent Pega survey findings and warns that companies either need to prioritize their customer service or risk being left behind
| Technology Decisions
Consumers, businesses at odds over customer service tech
Pega's recent global survey finds consumers are still skeptical of AI, so companies need to overcome negative perceptions of AI and focus on improving their customer service
| CMS Wire
Customer Service Friction: A Double-Edged Sword
Pega’s Jeff Nicholson describes how poor service impacts both businesses and consumers, and suggests how friction can be avoided
| Enterprise Times
Why is empathic explainable AI so important ?
Pega’s Peter van der Putten explains the reasoning behind empathetic AI and recent Pega research unveiled at PegaWorld
| Adrian Swinscoe
Becoming more empathetic can be hard. Pega’s new AI-powered Customer Empathy Advisor aims to help – Interview with Rob Walker of Pega
Pega’s Dr. Rob Walker discusses empathetic artificial intelligence and Customer Empathy Advisor
| Forbes
Customer Service Negligence: It's Time for Change!
Pega’s Georges Anidjar comments on recent Pega research findings that say most consumers are not happy with customer service
| The Fintech Times
Consumers Don’t Trust AI to Look After their Money/Financial Affairs
Pega research finds that consumers still trust human advice over AI
| CustomerThink
Five Ways to Eliminate Customer Service Friction
At PegaWorld, Shep Hyken discussed five ways to eliminate friction in customer experiences
| Der Bank Blog