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Cobertura na mídia

Ser digno de publicação é pouco. Nossas soluções líderes do setor ajudam as maiores empresas do mundo a desenvolver aplicativos preparados para o futuro.

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Alan Trefler on stage at PegaWorld 2025

| destinationCRM

Pegasystems Looks to AI to Transform Customer Businesses, Pegaworld Speakers Stress

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| siliconANGLE

Pegasystems expands features to build and manage AI agents

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Alan Trefler appears on CNBC for an interview.

| CNBC

Why Pega is regarded as an "underappreciated" name in AI

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| Desination CRM

This article features client success stories from PegaWorld 2025, showcasing how Pega’s AI-powered solutions are solving for business challenges like fraud prevention and customer engagement at scale.
Customerland logo

| Customerland

Customerland analyzes Pega's agentic announcements at PegaWorld '25, concluding that it's a "disciplined framework for transformation at scale."
Insurance Innovation Reporter logo

| Insurance Innovation Reporter

Insurance Innovation Reporter covers Pega Founder and CEO Alan Trefler's opening keynote, where called for "a more deliberate and structured approach to AI adoption."
destinationCRM logo

| destinationCRM

DestinationCRM examines how Pega's latest AI innovations announced at PegaWorld 25 aim to accelerate digital transformation across the enterprise.
adrian swinscoe

| Adrian Swinscoe

Podcast with Pega CTO and Head of Marketing, Don Schuerman on key PegaWorld topics, such as legacy transformation, agentic AI and how to get it right, and what attendees can expect.
IT Matchmaker News

| IT-Matchmaker News

Covers Pegasystems/YouGov survey on how outdated IT systems can have a negative effect on customer experience.
CustomerFirst

| CustomerFirst

Based on the results of Pega's omnibus research on technical debt, highlighting that consumers are increasingly frustrated with customer interactions due to slow and outdated systems.
Emerce

| Emerce

Covers Pega's technical debt omnibus research and includes comments from Don Schuerman, explaining how tools like Pega GenAI Blueprint™ can help businesses modernize their systems by streamlining...
Dutch IT Leaders

| Dutch IT Leaders

How Pega's Customer Engagement Blueprint is designed to visualize, simulate, and deploy strategies across all channels, enabling organizations to quickly adapt and engage with customers in a targeted...
CustomerFirst

| CustomerFirst

Covers Pega Customer Engagement Blueprint announcement, and includes comments from Coforge's Ryan Jessop, explaining the benefits for companies, how it enables them to develop accurate and scalable CX...
FutureWeek

| FutureWeek

Hhighlights how Pega's Customer Engagement Blueprint is designed to help businesses create and optimise customer engagement programmes.
Customer Experience Magazine

| Customer Experience Magazine

Covers Pega and YouGov’s research finding that consumers are increasingly fed up with outdated tech ruining customer service.
CXM Customer Experience Magazine

| CXM Customer Experience Magazine

Covers Pega’s partnership with the UK’s Armed Forces to deliver a digital platform for their recruitment service.
Financial Times

| Financial Times

Covers Pega’s partnership with UK’s Armed Forces to deliver a digital platform for their recruitment service.
Talk Martech

| Talk Martech

Pega's Director of Product Marketing and Customer Service, Simon Thorpe shares his insights on how AI can aid connection with customers.
Relation Client Mag

| Relation Client Mag

Features Pega’s 2025 customer service trends, including how AI and automation are profoundly transforming the customer service landscape.
CX Today

| CX Today

Pega is ahead of the curve when it comes to office-flow automation, using Pega GenAI Coach as an example of its capabilities.
Customer Experience Magazine

| Customer Experience Magazine

Covers the launch of Pega Smart Dispute .

| Customerland

In this podcast episode, Pega's Tara DeZao explains how brands are innovating with new technologies like AI to enhance customer experiences, and emphasizes the importance of ethical AI governance.
Computable

| Computable

Showcasing Pega client T-Mobile’s use of Pega GenAI Blueprint to quickly transform complex business processes into an application. The implementation of Pega facilitated the integration of various IT...

| Martech Series

In this byline, Pega's Simon Thorpe explains how generative AI is opening up new paths for top-tier customer service, bringing a new promise of agent-powered service and self-service that will change...
Computer Weekly

| Computer Weekly

Sangeeta Doss, head of Wells Fargo’s Estate Care Centre, about how the bank is winning customers after using business automation software and artificial intelligence from Pega to help families manage...
Industrielle Automation

| Industrielle Automation

Pega’s PegaWorld AI survey looks at how the increased use of gen AI within enterprises is opening the door to the use of other AI tools.
Technology Evaluation Centers

| Technology Evaluation Centers

How Pega's generative AI applications, Blueprint and Socrates, can support modern enterprises in tailoring key workflows and making corporate learning more efficient and engaging - and how these new...
Sarah Burnett - industry analyst

| Sarah Burnett - industry analyst

Focuses on Pega GenAI Blueprint and includes insights from PegaWorld 2024.
adrian swinscoe

| Adrian Swinscoe

Cale Urwin, Bupa’s director of data, digital & marketing health services, talks about how Bupa, a leading provider of health services and products, partnered with Pega to bring its customer engagement...
AIThority

| AIThority

Looks at how AGL Energy used Pega CDH to improve its customer engagement, as an example of how Pega helps its clients cut through complexity and deliver results.
IT News

| IT News

Australian bank ANZ on how, through Pega technology, it is optimising the sophistication of its backend engine that oversees customer interactions of ANZ Plus. The story shares how the Pega Customer...
CX Lore

| CX Lore

Podcast on the topic of the rising number of machine customers, featuring Pega's James Dodkins who discusses whether they are the next big thing in serving customers efficiently and effectively.
Mi3

| Mi3

Pega client NAB on how it was able to accelerate rollout of real-time decisioning by plugging its new Pega Content Decisioning Hub into current ways of working.
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