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PegaWorld iNspire 2023: Électricité de France Increases Upsell of Consumer Home Services with Pega (Presentation)
Highly popular with Électricité de France’s (EDF) customer service representatives, EDF’s global solution – named “Conquête” (conquest or win) – comprises a complete marketing system based on one-to-one customer engagement. Learn how this easy-to-use, omni-channel pre-sales process with next best action allows EDF call center advisors and client prospects to obtain personalized offers and price estimates fast via self-service. The results: significantly increased sales of optional home services to gas and electric customers, such as warranties, insurance, and repair services.
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