Join Pega @ HIMSS21 - Driving to Value in the Post COVID Era Thru Patient Engagement and Care Access
In this session, you’ll hear from consumers - what they want and need, through the results of our annual healthcare industry survey.
The healthcare consumer takes on several roles and has journeys that span across many health sectors. Not just hospital patient, managed care member or beneficiary, the healthcare consumer is key to health outcomes improvement and cost-curve bending efforts. But what consumers want, clinically need, can financially afford and physically access don’t always result in following care plans, taking meds, and watching daily diets.
To get better results, health leaders are focused on engaging consumers to drive improved alignment, outcomes and value. To take the results from pilots to populations and to deliver the most impact, scalability and automation are required.
In this session, you’ll hear from consumers - what they want and need, through the results of our annual healthcare industry survey. You’ll also hear operational success stories featuring simplified care navigation and personalized engagement which result in improved health access and better health and business outcomes.
Speakers
Kelli Bravo
Kelli Bravo is the Vice President, Healthcare and Life Sciences at Pegasystems where she leads the go-to-market strategy for their healthcare and life sciences engagement, services and digital automation solutions. She has over 15 years of customer-focused product, business development and marketing experience in high tech and healthcare companies.
Prior to Pega, Kelli was the Vice President, Product Marketing at Casenet, a Centene company, where she led the go-to-market strategy for the enterprise care management business. She was also the Assistant Vice President of Product Marketing at McKesson where she successfully managed the marketing strategy for the InterQual, Clear Coverage and Advanced Diagnostics businesses. Kelli has previously held executive management positions at Microsoft, Epocrates and Athenahealth where she was responsible for evolving the marketing and operations, public relations, demand generation and product marketing strategies. She has an MBA and an MS in Manufacturing Systems Engineering from Stanford University.
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