Cobertura na mídia
Ser digno de publicação é pouco. Nossas soluções líderes do setor ajudam as maiores empresas do mundo a desenvolver aplicativos preparados para o futuro.
| Dynamic Business
Let’s Talk: Personalization techniques to enhance customer experience
Pega's Wilson Ta shares insight into how AI can automate tasks to free up time for human agents, as well as automatically fill out forms and analyze sentiment in this thought leadership round-up from...
| Computer Weekly
Bupa turns to data to provide personalised health services
Private healthcare provider Bupa says a project to deploy business process automation using Pega is bringing the company closer to APAC customers.
| Diginomica
National Australia Bank builds ‘customer brain’ using Pega to make digital banking more human
Using Pega’s Customer Decision Hub, National Australia Bank is analyzing all customer data to push personalized services through all channels.
| Punk CX
The Generative AI landscape: The good, the bad and the boring
Pega's Don Schuerman joins the Punk CX podcast to discuss PegaWorld 2024 and the current generative AI landscape. Don discusses GenAI Blueprint, highlighting how it can help users think differently...
| Forbes
Tour D’Horizon Des Prévisions En Matière D’Engagement Client Pour 2019
Georges Anidjar predicts that not only will 2019 be a year of technological maturity, but the European regulations that came into effect in 2018 will significantly change customer relationships.
| Relation Client Mag
Que sera la relation client en 2020 ?
Sylvain Harault reveals that customers who share personal information hope companies know how to make the most of it.
| IoT in Health
IoT in Health Podcast S.1 Ep.7 Pegasystems
In this podcast, Kelli Bravo covers a wide range of topics on data, research, and tech in healthcare.
| CIO
5 chatbot strategy mistakes — and how to avoid them
Learn how to use chatbots for optimal efficiency and customer engagement.
| Breaking Banks
RegTech Goes AI
In this podcast, Reetu Khosla talks about RegTech and the scope of AI development.
| BAI Banking Strategies
Turning on omnichannel: Why banks need to think beyond silos
Christine Parker weighs in on how banks can offer omnichannel for optimal customer experiences.
| AV Finance
Kunden wollen persönliche Daten nur ungern mit Unternehmen teilen
Harald Esch comments on Pega survey findings that say customers are still hesitant to share personal information.
| IT Finanzmagazin
Pega-Studie: Kunden zurückhaltend bei automatisierten Services und Herausgabe ihrer Daten
Pega study finds German consumers are reluctant to share personal data and still prefer human interaction.
| SMAC Talk
AI and Analytics Must Kill Prehistoric Marketing with Steve Rudolph
In this podcast, Pega's Steve Rudolph discusses the importance of AI and analytics.
| Insurance Innovation Reporter
From Price to Loyalty: Shifting Insurance Customer Perceptions
Advice for shifting insurance customer perceptions to improve loyalty from Pega's Jim Ryan.
| Forbes
7 Marketing Issues To Be Aware Of Heading Into 2019: Insight From Gartner And CMOs
Tom Libretto offers advice to organizations on how to get engagement right with GDPR in effect.
| Customer Talk
Consumenten vinden chatbots nog te dom voor het echte werk
Derk-Jan Brand comments on Pega research findings which state chatbot interactions still fall short of consumer expectations.
| Customer First
Domme chatbots' voldoen nog niet aan hoge klantverwachtingen
Pega research reveals that consumers find chatbots useful for simple questions that can be completed quickly.
| Klant Contact
“Chatbots nog te dom voor echte werk”
Majority of consumers find chatbots useful—but only to a certain extent, according to Pega study.
| AG Connect
Consumenten vinden huidige chatbots te dom
Pega study finds people still prefer humans on the other side of chats.
| AV Finance
Den Kunden sind Chatbots noch zu dumm
Carsten Rust comments on Pega study findings, noting that the quality of chatbots is falling short of customer expectations.
| SearchHealthIT
CRM in healthcare: A look inside its muddle world
Pega's Susan Taylor explains why healthcare needs to create better customer experiences.
| RelationClientMag.fr
Opérationnaliser l'empathie : un besoin, un désir, une stratégie
Pega's Georges Anidjar explains the importance of listening to the customer.
| Dagens Madia
"Företagens digitala marknadsföring har ett relevansproblem"
Pega's Magnus Lagerqvist explains the difference between personalisation and relevance.
| DMN
One on one: Vince Jeffs — from database marketing to today's marketing tech
In this podcast, Pega's Vince Jeffs discusses the evolution of martech over the years.
| Destination CRM
Does Your Sales Force Automation Help Your Reps Actually Sell?
Pega's Chris Benedetto explains flaws found in sales software today and a roadmap for better solutions.
| Technology Evaluation Centers
PegaWorld 2018: Pegasystems Enhances Customer Engagement Efforts (to Infinity)—Part 2
How Pega is unifying customer engagement, CRM, and DPA software solutions.
| ITBusinessEdge
Machine learning: exciting technology, exciting (mostly) applications
Pega's Vince Jeffs discusses the state of machine learning and mistakes companies make.
| TechTarget
How to manage data and the GDPR right to be forgotten
Expert data management advice in the age of GDPR from Pega's Jeff Nicholson.
| Destination CRM
Pegasystems Launches Pega Digital Experience API
New capabilities give organizations tools to deliver superior digital experiences.
| Technology Evaluation Centers