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The Pega Blog

Bold ideas. Expert insights. Tools to build agility.

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How many personalization brains should you have?
Rebecca and Sammy

Sammy Bell | Rebecca Trivella

How many personalization brains should you have?

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Reimagining work with AI agents: Enabling a more collaborative workplace
Humans and Tech Collaboration

Cas Skuqi

Reimagining work with AI agents: Enabling a more collaborative workplace

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Promoting better outcomes: The anatomy of healthcare technology
child health check-up by doctor

Robert Connely

Promoting better outcomes: The anatomy of healthcare technology

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Medicare advantage star ratings: A new era of innovation and excellence
Woman holding phone and child

Bill Marshall

Medicare advantage star ratings: A new era of innovation and excellence

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The case for end-to-end AI-powered marketing solutions over stand-alone email service providers
Man watching laptop screen

Tara DeZao

The case for end-to-end AI-powered marketing solutions over stand-alone email service providers

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Customer engagement using AI orchestration: Blending AI to maximize value 
Stock image of a man looking at his phone

Vince Jeffs

Customer engagement using AI orchestration: Blending AI to maximize value 

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Addressing the challenges in healthcare with strategic partnerships and technology
Healthcare Consultation

Robert Connely | Mick Malec

Addressing the challenges in healthcare with strategic partnerships and technology

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Perception vs. reality: Unlocking potential in AI-powered customer engagement
AI-powered customer engagement blog

Tara DeZao

Perception vs. reality: Unlocking potential in AI-powered customer engagement

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Maximizing value with RTIM: Real-time interaction management benefits unlocked
RTIM AI Blog lead image

Norma Suarez

Maximizing value with RTIM: Real-time interaction management benefits unlocked

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A closer look at Knowledge Buddy: AI-powered answers for everyone
Knowledge Buddy Blog

Sean Callahan

A closer look at Knowledge Buddy: AI-powered answers for everyone

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How to overcome the challenges of adopting AI in your call center
Pega AI human hand

Michelle Mitchell

How to overcome the challenges of adopting AI in your call center

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Real time – real value: A guide to Real-Time Interaction Management (RTIM)
RTIM blog

Norma Suarez

Real time – real value: A guide to Real-Time Interaction Management (RTIM)

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Responsible AI is a winner for everyone
Women with mobile

Tara DeZao

Responsible AI is a winner for everyone

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The top 10 uses of AI for customer engagement
AI Customer engagement

Michelle Mitchell

The top 10 uses of AI for customer engagement

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Pega Low-code Innovation Factory: An operating model for the autonomous enterprise
teammates discussion

Timothy Harfield

Pega Low-code Innovation Factory: An operating model for the autonomous enterprise

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A one-to-one approach to managing customer lifetime value
women on phone

Matthew Nolan

A one-to-one approach to managing customer lifetime value

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Identity management in the age of personalization & privacy
Artificial Intelligence: Correcting an image problem and connecting with customers meaningfully

Vince Jeffs

Identity management in the age of personalization & privacy

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Becoming an autonomous enterprise: HFS Research’s 7 building blocks for success
How AI and automation can bring out the humanity in customer service

Katie Alberti

Becoming an autonomous enterprise: HFS Research’s 7 building blocks for success

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