Pega in der Presse
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| CNBC
Why Pega is regarded as an "underappreciated" name in AI

| destinationCRM
Pega Is iNspired by Generative AI

| Diginomica
Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”
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| RCR Wireless
Customer Experience and profitability are no longer a zero-sum game
Pega's Steve Rudolph explains how telcom operators need to evolve their customer experience.
| European Communications
Opinion: Telcos must embrace the new automated age of Customer Service
A recent survey Pega undertook with Cognizant and Marketforce found that 76 percent of IT professionals suggested smartphone virtual assistants such as Siri, are making customers more willing to...
| Forbes
Can we stop talking about big data and start talking about business and customer outcomes?
Talk Talk in the UK are using analytics to make ‘Next Best Action’ recommendations to customers.
| 1to1 Media
Next Best Action: It's not always about making the next sale
British Gas is using Pega for a more personalized approach to connect with customers.
| RCR Wireless
Digital transformation may appear to be a daunting task for telecom operators, but pieces are in place to ease the transition
How telecom operators can tackle digital transformation, with tips from Pega's Steve Rudolph
| Contact Centre News
British Gas invests in Pega Marketing for Next Generation Decisioning
British Gas is working with Pega to implement a centralized decision hub.
| Diginomica
TalkTalk hopes to turn around poor service reputation with a ‘Consumer Revolution’
British phone company TalkTalk is working with Pega to improve its customer service.
| MyCustomer
How did we get it so wrong? Customer service vision versus the reality
My Customer examines the disconnect between service providers and customers.
| TelecomEngine
The future of mobile is all about the customer
Pega's Steve Rudolph explains why the future of mobile is all about the customer.
| Le Mag.IT
Pegasystems réaffirme son positionnement de "CRM de 3e génération"
<p>A l’occasion du CRM Evolved à Paris, Pegasystems a voulu démontrer comment sa plateforme CRM orienté…</p>
| Call Centre for Finance