Pega in der Presse
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| CNBC
Why Pega is regarded as an "underappreciated" name in AI
| destinationCRM
Pega Is iNspired by Generative AI
| Diginomica
Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”
| Technology Evaluation Centers
Opaque vs. transparent AI explained by Pegasystems
How Pega is approaching AI, with insights from PegaWorld 2017.
| ET CIO
Pega collaborates with AWS, extends cloud choice for customers
Pega deepens collaboration with AWS to extend cloud choice for customers.
| SearchCRM
CRM machine learning leaps forward, assisting process automation
Pega CTO Don Schuerman covers the future of CRM in a PegaWorld 2017 podcast.
| SearchCRM
CRM, martech stack helping customers hear Sprint now
Sprint CMO Roger Solé explains how Sprint worked with Pega to transform the business.
| SearchCRM
CRM AI is the top topic at PegaWorld 2017
This podcast episode with Pega CTO Don Schuerman covers themes from PegaWorld 2017.
| WHICH-50
Don’t underestimate the change needed to transform traditional marketing: Optus
How Pega client Optus transformed its marketing organization for better engagement.
| Harvard Business Review
AI can comb through your Data to create more compelling customer experiences
How Pega clients are using AI to create better customer relationships.
| Marketing Insider Group
The role of AI in the future of Marketing
How Pega's use of AI is helping clients create better customer journeys.
| Renegade Thinkers Unite
Special episode on CRM from PegaWorld
This podcast features using Pega CRM solutions to improve customer experience.
| Destination CRM
PegaWorld 2017: Pegasystems sharpens personalization focus with AI
Pega announces AI enhancements to its software toolset to provide more intelligent guidance.
| Insurance Innovation Reporter
Latest Pega Platform release adds new AI, collaboration and integration capabilities
New release from Pega provides capabilities to help insurers improve customer journeys.
| DMN
A jump in awareness: Pega's push (Part 2)
How Pega is walking the walk regarding its AI-based solutions.
| CRM Buyer
Pegasystems nestles in AWS, Azure clouds
Pega deepens AWS relationship and teams up with Azure to offer clients true cloud choice.
| MarTech Series
Pegasystems launches AI-powered Paid Media Manager
Pega's new Paid Media Manager uses AI to serve the most relevant digital ads to customers.
| SearchCRM
Three execs discuss using -- not abusing -- customer contact channels
Pega clients GM, Transavia, and Coca-Cola explain customer engagement done right.
| Destination CRM
PegaWorld 2017: Pegasystems Stresses the 'T Switch' Function
Pega's Dr. Rob Walker explains how Pega is providing clients with more intelligent AI.
| DMN
Who Runs the World? Pega's Push
How Pega competes with Salesforce, including Pega's competitive edge in the BPM space.
| CMS Wire
Pegasystems extends cloud partnerships with Azure, AWS
Pega announces partnerships with AWS and Microsoft Azure to expand cloud choice.
| WHICH-50
CommBank using data to drive ‘Next Best Conversation’ strategy
Pega client Commonwealth Bank of Australia explains customer journey transformation.
| WHICH-50
Cloud matters, but don’t buy the hype says Pegasystems CEO
Alan Trefler explains how to implement the cloud in a way that works for your business.
| MarTech Advisor
Pega extends cloud choice with AWS and Microsoft Azure
Pega partnerships with AWS and Azure give clients additional choice and flexibility.
| SearchCRM
Pegasystems turns up heat on Salesforce Einstein CRM AI
How Pega offers real AI to its clients, including stories from clients GM and Coca-Cola.
| MarTech Advisor
Pegasystems launches new Martech offerings at PegaWorld
Pega launches AI-powered solutions for more personalized marketing experiences.
| WHICH-50
Pega aims to better personalize the in-store experience on mobile
Pega Retail Advisor uses AI to enable sales associates to personalize in-store experiences.
| BW CIO