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Pega in der Presse

Bemerkenswert ist eine Untertreibung. Unsere branchenführenden Lösungen helfen den größten Unternehmen der Welt, Anwendungen für die Zukunft zu erstellen.

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Alan Trefler appears on CNBC for an interview.

| CNBC

Why Pega is regarded as an "underappreciated" name in AI

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Wide shot of PegaWorld 2024 at the MGM Grand Arena

| destinationCRM

Pega Is iNspired by Generative AI

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Alan Trefler speaking at PegaWorld 2024

| Diginomica

Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”

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| MarTech Today

Pega’s Andrew LeClair breaks down one to one marketing, including the challenges to achieving it, and the four things needed to make real-time marketing a reality

| Forbes

Pega customer experience survey provides insights for a post-COVID-19 world

| Customer Talk

Pega’s Don Schuerman duscusses the impact and challenges of becoming truly customer-centric and why it is essential for survival

| ClickZ

Pega’s Tom Libretto discusses the changing role of the CMO, rebuilding customer trust, and why empathy is key moving forward

| CMSWiRE

Pega’s Baruch Sachs explains the need to tie user design to business outcomes

| Digital Fastforward

Pega’s Baruch Sachs explains the intersection between user experience and customer experience

| Funkschau

Pega’s Kay Knoche explains the three key areas organizations should focus on when implementing AI-based marketing

| Manage It

Pega's Kay Knoche comments on how AI has changed customer interactions

| BI-Platform

Pega's Derk-Jan Brand explains the need for a more strategic and holistic approach to customer experience

| Forbes

Alan Trefler explains the importance of a holistic as-a-Service approach to successfully shift to a customer-centric business model

| Marconomy

Pega research finds four reasons customer experiences fail in Germany

| Forbes

Pega’s Vince Jeffs explains the importance of empathy in the CRM workflow and provides advice to business leaders looking to implement more customer-centric workflows into their own organization

| Funkschau

Pega research reveals the need for a new approach to customer experience

| CMSWiRE

Pega’s Tom Libretto comments on the need for organizations to invest in relevant channels after Pega research finds many aren’t using the right channels for their customers

| IT Daily

Pega research finds customer service digital transformation will only be successful if IT and business work together

| Which-50

Pega research discovers four key pain points that businesses need to address to provide better customer service experiences

| iBusiness

Pega research in Germany finds a lack of top-level sponsorship leads to failed customer service experiences

| ITBrief

Organizations must break down barriers between IT and business if they want to improve customer experiences, says Pega research

| MarTechSeries

Pega survey finds organizations have four areas of improvement when it comes to customer experience

| Enterprise Times

Pega’s Tom Libretto comments on a new Pega study and notes that successful customer experiences require constant investment and change

| IT Executive

Pega’s Derk-Jan Brand explains that implementing new technology isn’t enough to solve all customer experience problems after new Pega research findings

| IT Finanzmagazin

Pega’s Harald Esch explains how companies have to look at their customers in a completely new way and understand their needs in real time

| Information Age

A complete digital transformation requires a C-level sponsor, according to new Pega study

| IT Social

Pega research finds that French companies aren’t using customer experiences as a competitive advantage

| MarTechSeries

Pega automotive aftermarket survey finds that the status quo is no longer enough to retain customers

| Auto Connected News

Aftermarket automotive services have to adapt to increased customer expectations, finds Pega survey

| Le Monde Informatique

Many French organizations have the opportunity to transform their customer experiences into a competitive advantage, but haven’t yet, according to Pega study

| Forbes

Happy, well-equipped employees lead to happy customers, according to Pega research

| Raconteur

Pega’s Robin Collyer comments on the positive impact empathetic AI can have on customer experiences

| Marconomy

Pega’s Kay Knoche shares three pain points that slow down one-to-one marketing and explains how organizations can overcome them
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