メインコンテンツに飛ぶ

We'd prefer it if you saw us at our best.

Pega.com is not optimized for Internet Explorer. For the optimal experience, please use:

Close Deprecation Notice

Customer Lifecycle Management

Improve satisfaction, retention, and lifetime value through data-driven customer journeys.

What is customer lifecycle management?

Icon of a group of a people with arrows surrounding it in a circle. Arrows contain icons, including an eyeball, handshake, chat bubbles, megaphone, and magnet.
Photo of a woman smiling while holding a tablet

Why is customer lifecycle management important?

Benefits of customer lifecycle management

How to manage the customer lifecycle

Illustration of a woman standing in front of a globe. illustrations of other people and icons surround the globe and point to it.

Get to know Pega's complete customer service solution

Learn more
Diagram of the phrase Customer Lifecycle Management, surrounded by encircling arrows, each with a phrase on them. The phrases are Retention, Engagement, Awareness, Loyalty, and Acquisition.

Stages of the customer lifecycle

Challenges of customer lifecycle management

Photo of woman smiling while using her phone.
Photo of a woman wearing a headset and smiling while using a laptop

Best practices for customer lifecycle management

How to succeed with omni-channel customer service

Download the eBook

What are some use cases for customer lifecycle management?

Financial Services

Automotive

Retail

Photo of three people in an office setting looking at a laptop screen

Choosing the right customer lifecycle management solution

Frequently asked questions on customer lifecycle management

Explore what’s possible with Pega

Try now
シェアする Share via X Share via LinkedIn Copying...