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PW 2013 Presentation: Social Media for a Smarter Enterprise - A Mahindra Satyam Session
Social media data about consumers is like gold dust for companies. However businesses are unable to harness the full potential of it since the solutions available focus either on analytics or on engagement. Mahindra Satyam has developed its social media solution to address this gap in the knowledge. It leverages Pega as the engagement platform and it is integrated to Satmetrix, a leading NPS and analytics tool to provide actionable insights.
- How to avoid potentially catastrophic social media crises
- How to improve NPS: increase revenue growth and lower costs through increased loyalty of end-customers
- About intelligent filtering and smart routing: focus on high risk posts and revenue opportunities
