Presentation | PDF | 6 Pages
CareFirst BCBS's March Towards Digitization of Sales and Onboarding (Presentation)
CareFirst shares the story of its journey to become a digital organization for sales and onboarding of members. The highly automated, efficient organization leverages cloud, social, bots, and machine learning to deliver lightning fast conversion of prospects to customers, enabling CareFirst to roll out the welcome mat for new customers.