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Media Coverage

Newsworthy is an understatement. Our industry-leading solutions help the world's largest companies build applications engineered for the future.

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Alan Trefler appears on CNBC for an interview.

| CNBC

Why Pega is regarded as an "underappreciated" name in AI

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Wide shot of PegaWorld 2024 at the MGM Grand Arena

| destinationCRM

Pega Is iNspired by Generative AI

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Alan Trefler speaking at PegaWorld 2024

| Diginomica

Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”

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AB+F

| AB+F

Pega's Jonathan Tanner shares his opinion on how to break down divisions and data silos within the banking sector and improve customer experience.
Saude Digital News

| Saúde Digital News

Pegasystems has signed a collaboration agreement with Google Cloud to improve healthcare experiences with better data insights and customer personalization.
The Hindu Business Line

| The Hindu Business Line

Pega and Google Cloud will bring together the capabilities of Google Cloud’s Healthcare Data Engine and Pega’s suite of intelligent healthcare solutions.
EMERCE

| EMERCE

Nicole Verburg from Vodafone/Ziggo explains how they used Pega Customer Decision Hub for their successful always-on marketing project.
Forbes

| Forbes

Pega's Founder and CEO Alan Trefler discusses Gartner's new 'Total Experience' trend, which refers to “enhanced and interconnected experiences for customers and employees”.
Business Daily Media

| Business Daily Media

Pega's Michael Evans explains how businesses can use new technology like hyperautomation to keep up with customer expectations in an increasingly unpredictable world.
My Customer

| My Customer

Pega's Simon Thorpe shared his thoughts on the evolving role of the customer service agent.
CMS Wire

| CMS Wire

Pega’s Matt Nolan stresses the importance of incorporating real-time decisioning into customer experience strategy.
Computable

| Computable

Pega's Peter Woods explains why asset managers should get ready to get started with hyper personalisation.
Trend Report

| Trend Report

Pega's Carsten Rust explains why the German government's data strategy must be developed in collaboration with its citizens.

| CIO Magazine

DAK-Gesundheit explains how Pega Marketing is already improving customer loyalty and employee experiences

| IT Brief AU

Customer-facing employees are tired of not having the right tools to provide quality service, finds Pega research

| My Customer

Pega’s Lee Wittington connects the dots between his time as a pub landlord, what implementing tech means for customer experience, and results of a recent Pega survey on customer service insights

| Siecle Digital

As the writer explains, Google isn’t the only one using AI in its contact centers – Pega is doing the same

| Which-50

HSBC’s Pega-based customer engagement solution was named The Best In Analytics Innovation for increasing meaningful customer conversations and improving inefficiencies

| Which-50

Commonwealth Bank of Australia was named a winner for Best In Customer Service Innovation for its transformative customer engagement strategy by overhauling its digital infrastructure with Pega

| RT Insights

Pega’s Matt Nolan discusses how the Next-Best-Action Designer enables business users to apply AI in real time

| DMN News

Pega’s Matt Nolan discusses empathy in business and why a human element is needed for brands to better connect with customers

| CMO

Commonwealth Bank of Australia explains how customer loyalty and effective engagement have increased since working with Pega
Finextra logo

| Finextra

Pega’s Steve Morgan discusses recent Pega research on the impact of inadequate business banking services

| itnews

Pega client Commonwealth Bank of Australia shares how they are shifting away from the traditional ‘hard-sell’ method to more data-driven conversations based on customer need
Finextra logo

| Finextra

Pega’s Steve Morgan explains the need for traditional banks to adapt to new customer expectations and the challenge of retaining customers

| Dutch IT-Channel

Pega research finds that companies have to boost one-to-one customer engagement to retain their customers

| Executive-People

Pega’s Derk-Jan Brand explains how empathetic AI can boost one-to-one customer engagement

| Automotive News

Pega's Steven Silver explores how automotive companies can elevate customer journeys to cater to customers who have become accustomed to seamless experiences

| Relation Client Mag

Recent Pega research found link between inefficient customer service and inadequate technology for employees

| CMO

Pega announces new AI-driven capabilities which enable the Customer Decision Hub to optimize decision making and customer interactions

| ITChannel

To assist customers effectively, call center agents must have the correct tools, according to recent Pega research

| Customer First

Pega’s Derk-Jan Brand shares that organizations who don’t listen to their staff run the risk of potentially losing customers and valuable employees

| Customer Talk

Pega survey finds that inadequate tech support and processes can cause significant frustration among service employees
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