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| Martech
Why empathy is the key to successful customer engagement
Pega's Tara DeZao discusses why empathy is key to successful customer engagement.| Customer Think
Pega Introduces New AI-Powered Capability to Usher in the Next Generation of Omnichannel Marketing
New Pega Customer Decision Hub feature transforms customer journeys to deliver the most relevant experiences possible.
| THCB
How Unhappy are Patients with Info Coming from Providers, Payers? Pega’s Survey Shows It’s Not Good
Pega’s Kelli Bravo shares insights from our annual Patient Engagement Survey with WTF Health.
| Place de l’IT
Karim Zein, Pega: 'Les entreprises souhaitent réenchanter leurs clients grâce à une expérience personnalisée.'
Kerim Kein, the newly appointed Managing Director for Southwest EMEA at Pega explains why he joined Pega, and how he analyzes his situation and outlook.
| CUSTOMERFIRST!
Pega Optimaliseert Klantenreis Voor Bol.com
Bol.com has selected software supplier Pega to take a closer look at the company's customer journey and improve it where necessary.
| Klant Contact
Bol.com kiest Pega AI-software voor optimaliseren customer journey
Bol.com chooses Pega AI software for optimizing customer journey.
| The Banking and Finance Post
Stimulating Empathy through Technology in Banking
Pega's Suman Reddy examines the post-pandemic effects on banks credit management and the importance of empathy for all organizations, including the banking industry.
| Economie Matin
COMMENT SAVOIR SI « LE CLIENT A TOUJOURS RAISON », QUAND VOUS NE LE CONNAISSEZ PAS PARFAITEMENT ?
Pega's Rob Walker explains how businesses must adapt to changing customer expectations in a post-pandemic world.
| IT-Daily
Experience Centricity wird zum Erfolgsfaktor
Pega's Tom Pauly explains the importance of "experience centricity" for business success.
| Daily Express
Warm Home Discount Scheme rules explained as Ofgem changes places support in doubt
Pega's Jo Allen warned an increase in the energy price cap may mean poorer, vulnerable customers will suffer and slip into fuel poverty.
| Australian Banker
How AI can provide a vital solution to turnaround time problems
Pega's Jonathan Tanner discusses how AI solutions such as those implemented in Pega’s Credit Decision Hub can improve turnaround time issues in banking and financial institutions, improving...
| Solutions Review
What’s Changed: 2021 Gartner Magic Quadrant for the CRM Customer Engagement Center
Pega is named as a 'Leader' in the 2021 Gartner Magic Quadrant for the CRM Customer Engagement Center.
| EMERCE
De toekomst van Journey Orchestration
Nicole Verburg from Vodafone/Ziggo explains how they used Pega Customer Decision Hub for their successful always-on marketing project.| Trend Report
Design Thinking? Unbedingt, aber bitte richtig!
Pega's Tom Pauly identified the advantages of design thinking when applying it correctly.| Digitalisation World
Royal Air Force and Royal Navy select Pega’s low-code software
New end-to-end recruiting platform will provide better digital experience for 180,000 potential candidates annually and help significantly reduce recruitment cycles.
| Voice & Data
Suman Reddy, MD, Pegasystems India: “AI-Powered Bots Can Improve Customer Experiences
Pega's Suman Reddy, t alks about the impact of COVID-19 on the telecom sector, the use of AI by telcos, and how technology can help meet the changing customer needs.
| CMS Wire
Why Context Is Key to Giving Customers the Experiences They Deserve
Pega’s Matt Nolan stresses the importance of incorporating real-time decisioning into customer experience strategy.| Computing
Lo-code for high engagement: How debt charity StepChange improved the experience for clients, advisors and developers
StepChange CIO Lorna Allan, explains their moves to maximize choice, scalability, and efficiency of its debt advice platform, using Pega.
| Finextra
Personalisation – what banks can learn from the telecoms industry
Pega's Steve Morgan explains how banks' should approach personalisation.| Digitalisation World
Pega streamlines digital transformation
The latest update to core Pega software suite, announced at PegaWorld, cuts through enterprise complexity with new low-code, automation, and AI features.| CRN India
Pega launches New Partner Program to help drive increased Client Value and Delivery Excellence
Pega announces the launch of Pega Partners – a new streamlined partner program that will help clients rapidly accelerate digital transformation initiatives.
| Express Computer
Real-Time Decisioning Tools Critical to Meeting Increased Customer Expectations, Research Finds
Pega research identifies how the market defines real-time decisioning, as well as how organisations are addressing customer experience challenges in this new era.
| Intelligent CIO
How can business leaders apply the lessons learned from the pandemic to prepare for the next crisis?
Intelligent CIO published Pega’s Don Schuerman’s response to the editor’s question: How can business leaders apply the lessons learned from the pandemic to prepare for the next crisis?
| Relation Client
Anticiper les attentes clients
Relation Client published an interview with Pega’s Sylvain Harault on how brands take care of the driving forces behind their cross-channel customer experiences.| Customer Think
Pay-for-Use: The Value of Modernizing CRM Pricing
Pega’s Vince Jeffs says CRM pricing needs modernizing and highlights the value of doing so in this article.
| Finextra
Is banks’ focus on mobile to the detriment of omnichannel customer service?
Pega's Steve Morgan asks whether banks have taken their eye off the omnichannel ball by focusing their efforts on mobile.
| MyCustomer
Does real-time data-sharing nurture brand trust?
Pega's Lee Whittington asks if sharing real-time data can come at the expense of brand trust.
| MyCustomer
How to maximise customer lifetime value
Pega's Lee Whittington explores how sales, marketing and customer service can collaborate to maximise customer lifetime value.
| ZDNet
Welcome to 2021: A new normal? Or new era for CRM/CX/CE?
Pega Platform recognized as being prepared for 2021 CRM trends
| Customer First