Media Coverage
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| Relation Client Mag
Les grandes tendances du service client en 2025, selon Pegasystems
Features Pega’s 2025 customer service trends, including how AI and automation are profoundly transforming the customer service landscape.
| Customer Experience Magazine
Pega unveils AI-powered payment dispute solution
Covers the launch of Pega Smart Dispute .
| CustomerThink
Beyond the Inbox: How AI Enhances Email Marketing’s Relevance and Impact
Email is arguably more relevant than ever - Pega's Tara DeZao explains how and why marketers should use AI to ensure this important channel continues to deliver relevant customer experiences.
| CMSWire
Not Your Average CX: The Rise of Hyper-Personalized Experiences
Personalization isn't enough. Learn how AI and journey orchestration are taking CX to the next level with hyper-personalization, and how Pega Customer Decision Hub fits into the conversation.
| Martech Series
GenAI: The Silent Hero Behind Better Experiences for Agents and Customers
In this byline, Pega's Simon Thorpe explains how generative AI is opening up new paths for top-tier customer service, bringing a new promise of agent-powered service and self-service that will change...
| Computer Weekly
Wells Fargo bank turns to AI to help families settle estates after a death
Sangeeta Doss, head of Wells Fargo’s Estate Care Centre, about how the bank is winning customers after using business automation software and artificial intelligence from Pega to help families manage...
| CX Lore
Rise of machine customers poses new CX headaches
Podcast on the topic of the rising number of machine customers, featuring Pega's James Dodkins who discusses whether they are the next big thing in serving customers efficiently and effectively.
| MarTech
What Pega GenAI tools might mean for marketers
Pega's Don Schuerman talks with MarTech on how its new slate of generative AI tools - including Knowledge Buddy and Blueprint - will help make marketers smarter and more efficient.
| IT Matchmaker
Intelligente Bots automatisieren Schadensmeldungen
Pega's intelligent bots enable insurers to automate far more than traditional processing, allowing the clerks to process complex claims automatically and optimize customer communication.
| Midrange
DKB MODERNISIERT SERVICEPROZESSE MIT DER PEGA LOW-CODE-PLATTFORM
Deutsche Kreditbank modernizes its service processes using Pega’s low-code platform.
| Insurance Innovation Reporter