Media Coverage
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| IT-Matchmaker News
Veraltete IT-Systeme behindern den Kundenservice
Covers Pegasystems/YouGov survey on how outdated IT systems can have a negative effect on customer experience.
| BigData Insider
Agentic AI Governance – wer überwacht die Wächter?
Pega's Florian Lauck-Wunderlich on how Agentic AI promises significant efficiency gains – but also requires a governance framework.
| CustomerFirst
Consument gefrustreerd door trage en verouderde klantenservice
Based on the results of Pega's omnibus research on technical debt, highlighting that consumers are increasingly frustrated with customer interactions due to slow and outdated systems.
| Emerce
Pega onderzoek toont aan: consumenten verwachten betere klantbeleving – organisaties moeten inzetten op technologische vernieuwing
Covers Pega's technical debt omnibus research and includes comments from Don Schuerman, explaining how tools like Pega GenAI Blueprint™ can help businesses modernize their systems by streamlining...
| Forbes
Réinventer le travail à l’ère des agents IA : une transformation en marche
Pega's Karim Zein, VP and Managing Director – Southwest Europe Middle East & Africa, explores the impact of autonomous artificial intelligence agents on the professional world. These agents, capable...
| Dutch IT Leaders
Pega lanceert Customer Engagement Blueprint generatieve AI-tool
How Pega's Customer Engagement Blueprint is designed to visualize, simulate, and deploy strategies across all channels, enabling organizations to quickly adapt and engage with customers in a targeted...
| line of biz
Von der Automatisierung zum Autonomous Enterprise
Listicle by Pega's Frederic Cuny on corporate fitness in the age of AI and what characterises an autonomous company.
| FutureWeek
Week In Review – Five by Five Global Launches AI Sprint, Amazon Unveils Alexa+ and OpenAI Releases Sora for UK Audiences
Hhighlights how Pega's Customer Engagement Blueprint is designed to help businesses create and optimise customer engagement programmes.
| Agile Brand: 1 Amazing Thing
One Amazing Thing About Pega with Matt Healy
In this video episode, Pega's Matt Healy shares 'One Amazing Thing' about Pega’s GenAI Blueprint. Learn how this generative AI tool helps think through workflows, dependencies, internal and external...
| manage it
Governance: KI-Agenten brauchen menschliche Aufsicht
Pega's Florian Lauck-Wunderlich on how Agentic AI offers great advantages for companies but needs to be monitored by human instances to meet regulatory requirements and ethical standards.
| CX Today
Gartner Magic Quadrant for CRM Customer Engagement Center (CEC) 2024: The Rundown
Pega is ahead of the curve when it comes to office-flow automation, using Pega GenAI Coach as an example of its capabilities.
| Les Echos
L'IA et l'armée, loin des clichés
Pega's Sylvain Harault on the use of AI and how it can support the military and government in key areas such as logistics, data management, and predictive analysis.
| RockingRobots
AI-trends voor 2025 volgens Pegasystems: Meer AI-agents
Pega's Peter van der Putten shares his AI predictions, including that the biggest innovation in 2025 will come from technology that makes AI more autonomous, such as agentic AI.
| CustomerFirst
Generatieve AI wordt commodity, agentic AI en ethiek centraal
Pega's Peter van der Putten share his AI predictions, highlighting how generative AI will become a commodity and that agentic AI and ethics will play an increasingly central role.
| Customerland
Reimagining Marketing with Empathy and AI
In this podcast episode, Pega's Tara DeZao explains how brands are innovating with new technologies like AI to enhance customer experiences, and emphasizes the importance of ethical AI governance.
| VentureBeat
Orchestrator agents: Integration, human interaction, and enterprise knowledge at the core
Pega CTO Don Schuerman tells VentureBeat that as AI agents explode on the scene, organizations must deploy orchestrator agents to optimize how they work across the enterprise.
| Forbes
Lifting Gen AI Out Of The Trough Of Disillusionment
In his latest Forbes post, Pega's Don Schuerman challenges the industry to use gen AI for more than just common content writing or summarizing by reimagining how it can drive true innovation and...
| CustomerFirst
AI heeft een left én right brain
Pega's Director AI Lab, Peter van der Putten talks about left brain and right brain AI. He elaborates on meaningful, practical, and responsible ways to get value from AI in an enterprise, touching on...
| Computable
T-Mobile: We verloren 2 miljoen klanten per jaar
Showcasing Pega client T-Mobile’s use of Pega GenAI Blueprint to quickly transform complex business processes into an application. The implementation of Pega facilitated the integration of various IT...
| Computer Weekly
Wells Fargo bank turns to AI to help families settle estates after a death
Sangeeta Doss, head of Wells Fargo’s Estate Care Centre, about how the bank is winning customers after using business automation software and artificial intelligence from Pega to help families manage...
| InfoWorld
How to choose the right low-code, no-code, or process automation platform
Which low-code, no-code, or process automation platform is right for your organization? Pega's Don Schuerman weighs in on how to narrow the field to meet your business objectives.
| Industrielle Automation
Generative KI ebnet den Weg für analytische KI-Lösungen
Pega’s PegaWorld AI survey looks at how the increased use of gen AI within enterprises is opening the door to the use of other AI tools.
| Technology Evaluation Centers
Understanding Pega GenAI Blueprint and Socrates
How Pega's generative AI applications, Blueprint and Socrates, can support modern enterprises in tailoring key workflows and making corporate learning more efficient and engaging - and how these new...
| Sarah Burnett - industry analyst
A Blueprint for the Future: Automated Workflow Design
Focuses on Pega GenAI Blueprint and includes insights from PegaWorld 2024.
| Adrian Swinscoe
There needs to be a really tight relationship between business strategy and target state architecture – Interview with Cale Urwin of Bupa
Cale Urwin, Bupa’s director of data, digital & marketing health services, talks about how Bupa, a leading provider of health services and products, partnered with Pega to bring its customer engagement...
| AIThority
Exploring the Evolution of AI-Powered Decisioning Platforms
Looks at how AGL Energy used Pega CDH to improve its customer engagement, as an example of how Pega helps its clients cut through complexity and deliver results.
| IT News
ANZx gets business to create its own next-best actions
Australian bank ANZ on how, through Pega technology, it is optimising the sophistication of its backend engine that oversees customer interactions of ANZ Plus. The story shares how the Pega Customer...
| Mi3
Revealed: The key success factors driving NAB's rapid roll out of real-time decisioning
Pega client NAB on how it was able to accelerate rollout of real-time decisioning by plugging its new Pega Content Decisioning Hub into current ways of working.
| Mi3
Who’s scraping your data to train LLMs? Tech vendors rewrite T&Cs, privacy policies to claim new rights over customer data in AI arms race – cue rage
Alan Trefler, Pega's Founder & CEO, said not only does his company not use customer data to train LLMs, it doesn’t train LLMs at all. Pega's recent Socrates and Blueprint initiatives are examples of...
| Forbes