Media Coverage
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| CustomerThink
Beyond the Inbox: How AI Enhances Email Marketing’s Relevance and Impact
Email is arguably more relevant than ever - Pega's Tara DeZao explains how and why marketers should use AI to ensure this important channel continues to deliver relevant customer experiences.
| CMSWire
Not Your Average CX: The Rise of Hyper-Personalized Experiences
Personalization isn't enough. Learn how AI and journey orchestration are taking CX to the next level with hyper-personalization, and how Pega Customer Decision Hub fits into the conversation.
| MarTech
What Pega GenAI tools might mean for marketers
Pega's Don Schuerman talks with MarTech on how its new slate of generative AI tools - including Knowledge Buddy and Blueprint - will help make marketers smarter and more efficient.
| Big Data Insider
GenAI Blueprint automatisiert das App-Design
Pegasystems has unveiled Pega GenAI Blueprint, a collaborative application that aims to significantly shorten the path from idea to implementation of an app.
| The Agile Brand
B2B Customer Experience at Scale, with Tommi Marsans, Verizon Business Group
The Agile Brand podcast spoke to Tommi Marsans, marketing technology strategist at Verizon Business Group, about their use of Pega decisioning. Tommi talked about some of the benefits, including a...
| Computer Weekly
CWDN series: Dev-eXperience – Pegasystems: I develop, therefore I am
Pega's Peter van der Putten shares how businesses can provide a better developer experience.
| Dev Insider
7 Hauptlaster des User-Experience-Designs
Pega's Maciej Szaniawski explains the seven deadly sins of user experience design.
| Dev Insider
3 Design Skills für Produktmanager und Developer
Pega's Maciej Szaniawski outlines the key design skills for product managers and developers.
| Trend Report
Design Thinking? Unbedingt, aber bitte richtig!
Pega's Tom Pauly identified the advantages of design thinking when applying it correctly.
| CIO
With Process Fabric, Pega seeks to weave together enterprise apps
Pega launches Pega Process Fabric to weave together disparate enterprise applications
| Customer Talk
IT-onderneming Pega introduceert het platform voor platforms
Pega announces Pega Process Fabric to streamline work
| CMSWiRE
14 Must-Have User Experience (UX) Design Skills
Pega’s Baruch Sachs explains the need to tie user design to business outcomes
| Digital Fastforward
FASTFORWARD RADIO – NAVIGATE THE INTERSECTION BETWEEN USER EXPERIENCE AND CUSTOMER EXPERIENCE
Pega’s Baruch Sachs explains the intersection between user experience and customer experience
| CMS Wire