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Whiteboard | 03:09

Build for Change: Pega Catalyst

Let's tell your transformation story. This video will explain at a very high level the outcome and the methodology of Pega Catalyst™ in a few simple steps. See how Pega Catalyst™ can help you define and execute your digital transformation through the use of innovative design thinking techniques.


Transcript:

Let's tell your transformation story. Rapidly achieving business outcomes is the primary objective of any digital transformation. Fully engaging and effectively equipping your people are key to delivering those outcomes. This starts with writing a compelling transformation story. To write any story, you have to figure out things like what's the key message, what's the plot? Who are the main characters? How do they feel and experience their world? What makes them interesting? Why would anyone listen or care? In business, figuring out your digital transformation story can be as challenging as writing a Pulitzer Prize winning novel, but you also have to get others to support your story, which is an altogether different problem. You've probably heard terms like time to value, low code, and business outcomes. There's also new or nuanced concepts like design thinking and user experience. There are evolving technology solutions like cloud choice, AI, robotics, and CRM. Buzzwords and terms like these are used freely, but don't always apply to your situation. So how can you pull all these ideas together into a compelling digital transformation story? Enter Pega Catalyst. We help you tell and execute your digital transformation story whether it's a novel, a short story, or a chapter.

We help you enable and equip your organization to make the case for change so you can deliver on your digital strategy. How? Our approach follows five simple steps. First, we select a critical customer journey so we can focus on the highest priority problem to solve. This aligns your stakeholders and sets your transformation on a path to deliver valuable outcomes quickly. Second, in the focus step, we work with you to define a specific problem statement that, when solved, unlock significant value for your business. Next, we inspire new ideas with design thinking and a diverse team of designers, technologists, and business people. Together they drive human-centric insights and follow an iterative approach to innovation. Then in the catalyze stage, we prototype with you and test solutions for business and human outcomes with real customers. Best of all, we rapidly prototype with Pega's enterprise grade software that ensures the final solution is exactly what customers want. No one else is able to do this. During the final stage called scale, we provide guidance and a roadmap for your implementation of your solution with Pega or one of your partners. With the catalyst approach, your story evolves from an abstract vision into a memorable, compelling, and actionable transformation story that will be the catalyst for change in your company.

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