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Interview | 02:27

The Economist Interview Series: Think Outside the Box to Demonstrate Success, then Integrate

Watch this video to learn how ahead-of-the-curve companies are more likely to set up distinct digital business units to introduce digital practices – and why those new practices must also be integrated into the wider organization at some point.

Video 5 in a series of 5 based on The Economist Intelligence Unit report “Digital Evolution,” sponsored by Accenture and Pega. The Economist Interviews Pega and Accenture executives Robert Tas, CMO at Pega and David Steuer, Managing Director, Process & Decisioning Automation at Accenture.

Watch the rest of the series:

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