Cobertura en los Medios
Decir que es de interés es una sutileza. Nuestras soluciones líderes de la industria ayudan a las empresas más grandes del mundo a desarrollar aplicaciones diseñadas para el futuro.

| CNBC
Why Pega is regarded as an "underappreciated" name in AI

| destinationCRM
Pega Is iNspired by Generative AI

| Diginomica
Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”
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| IT-Matchmaker News
Veraltete IT-Systeme behindern den Kundenservice
Covers Pegasystems/YouGov survey on how outdated IT systems can have a negative effect on customer experience.
| CustomerFirst
Consument gefrustreerd door trage en verouderde klantenservice
Based on the results of Pega's omnibus research on technical debt, highlighting that consumers are increasingly frustrated with customer interactions due to slow and outdated systems.
| Emerce
Pega onderzoek toont aan: consumenten verwachten betere klantbeleving – organisaties moeten inzetten op technologische vernieuwing
Covers Pega's technical debt omnibus research and includes comments from Don Schuerman, explaining how tools like Pega GenAI Blueprint™ can help businesses modernize their systems by streamlining...
| CustomerFirst
AI-tool visualiseert en optimaliseert klantreizen
Covers Pega Customer Engagement Blueprint announcement, and includes comments from Coforge's Ryan Jessop, explaining the benefits for companies, how it enables them to develop accurate and scalable CX...
| Relation Client Mag
Les entreprises doivent surmonter la dette technique et adopter l'IA
Covers Pega and YouGov’s latest research , focusing on the impact of technical debt on customer experience.
| ittbusiness.at
Technische Schulden verschlechtern den Kundenservice – Umfrage belegt Rückschritte trotz technologischer Fortschritte
Covers the Pega/YouGov study, which demonstrates how technical debt is making customer service worse.
| Customer Experience Magazine
People are done with outdated tech ruining customer service
Covers Pega and YouGov’s research finding that consumers are increasingly fed up with outdated tech ruining customer service.
| CXM Customer Experience Magazine
Pega to power UK armed forces’ unified digital recruiting platform
Covers Pega’s partnership with the UK’s Armed Forces to deliver a digital platform for their recruitment service.
| Financial Times
Pega Selected to Deliver Digital Platform for UK’s Armed Forces Recruiting Service
Covers Pega’s partnership with UK’s Armed Forces to deliver a digital platform for their recruitment service.
| Talk Martech
How AI Helps in Better Customer Connect
Pega's Director of Product Marketing and Customer Service, Simon Thorpe shares his insights on how AI can aid connection with customers.
| Relation Client Mag
Les grandes tendances du service client en 2025, selon Pegasystems
Features Pega’s 2025 customer service trends, including how AI and automation are profoundly transforming the customer service landscape.
| Customer Experience Magazine
Pega unveils AI-powered payment dispute solution
Covers the launch of Pega Smart Dispute .
| IT-Matchmaker News
Modulare IT-Architektur überwindet die Silo-Falle
Pega's Florian Weber on how companies and public authorities face challenges in digitizing their processes due to media disruptions, siloed thinking, and duplicate efforts.
| Public Manager
Digitalisierung von Behörden: Auswege aus der Silo-Falle
Pega's Florian Weber on how governments and companies are still struggling with the end-to-end digitalisation of their processes, and how a modular layered architecture can help.
| Dynamic Business
Let’s Talk: Personalization techniques to enhance customer experience
Pega's Wilson Ta shares insight into how AI can automate tasks to free up time for human agents, as well as automatically fill out forms and analyze sentiment in this thought leadership round-up from...
| Martech Series
GenAI: The Silent Hero Behind Better Experiences for Agents and Customers
In this byline, Pega's Simon Thorpe explains how generative AI is opening up new paths for top-tier customer service, bringing a new promise of agent-powered service and self-service that will change...
| Computer Weekly
Wells Fargo bank turns to AI to help families settle estates after a death
Sangeeta Doss, head of Wells Fargo’s Estate Care Centre, about how the bank is winning customers after using business automation software and artificial intelligence from Pega to help families manage...
| Finextra
The Criticality of Maintaining Data Quality Amid Cloud Migration and Digital Transformation
Pega's Banking Industry Market Lead, Steve Morgan shares his thoughts on the importance of maintaining data quality amid cloud migration and digital transformation.
| CX Lore
Rise of machine customers poses new CX headaches
Podcast on the topic of the rising number of machine customers, featuring Pega's James Dodkins who discusses whether they are the next big thing in serving customers efficiently and effectively.
| Tech Talks Daily
Lessons in Digital Transformation With Shawbrook Bank
Pega client Russ Thornton, Shawbrook Bank's CTO, is featured in this podcast. Russ is at the forefront of Shawbrook Bank’s ambitious digital transformation journey, leveraging Pega's AI-powered...
| Computer Weekly
Bupa turns to data to provide personalised health services
Private healthcare provider Bupa says a project to deploy business process automation using Pega is bringing the company closer to APAC customers.| Diginomica
National Australia Bank builds ‘customer brain’ using Pega to make digital banking more human
Using Pega’s Customer Decision Hub, National Australia Bank is analyzing all customer data to push personalized services through all channels.
| IT Matchmaker
Intelligente Bots automatisieren Schadensmeldungen
Pega's intelligent bots enable insurers to automate far more than traditional processing, allowing the clerks to process complex claims automatically and optimize customer communication.
| Punk CX
The Generative AI landscape: The good, the bad and the boring
Pega's Don Schuerman joins the Punk CX podcast to discuss PegaWorld 2024 and the current generative AI landscape. Don discusses GenAI Blueprint, highlighting how it can help users think differently...
| Digital Nation
South East Water uplifts its digital transformation work
South East Water discusses its digital transformation project and implementation of Pega, as well as the results achieved, including saving up to 70 percent improvement in the amount of effort...
| Verdict
Australia’s Open acquires UK insurtech startup SO-SURE in global expansion move
Pega's Manoj Pant comments about insurtech in an article about Open’s acquisition of SO-SURE.
| Midrange
DKB MODERNISIERT SERVICEPROZESSE MIT DER PEGA LOW-CODE-PLATTFORM
Deutsche Kreditbank modernizes its service processes using Pega’s low-code platform.| Insurance Edge
ABI Car Insurance Plan: Comment & Analysis From Pega
Pegasystems' Manoj Pant shares his thoughts on ABI’s car insurance plan to reform soaring motor insurance premium costs.
| The Times of India
Coding is still relevant IN THE AGE OF AI
Pega's Deepak Visweswaraiah shares his thoughts on the ongoing necessity of human expertise in software development, despite technological advancements, emphasizing its indispensable role in tasks...| Infoworld