Athletic footwear leader speeds orders and cuts costs

Faced with competition and a drive to extend market dominance, this global leader in athletic footwear and apparel needed to overhaul its business processes. Legacy order management processes were manual, leading to errors and inconsistent customer, supplier, and staff experiences.

The system’s existing electronic data interchange (EDI) had a low throughput rate, with manual reviews needed for over 25% of the company’s three million annual commercial orders. Being able to accept orders in multiple formats, including Excel spreadsheets, would go a long way in eliminating costly manual reviews.

The company needed end-to-end visibility to streamline and modernize how orders were captured, maintained, allocated, and delivered.