Elevate every experience with
AI-powered decisioning
Unlock the power of data and drive better decisions at massive scale
Build your AI-infused workflow
AI-powered decisioning
Centralized AI. Always-on optimization.
Pega arms your enterprise with responsible AI designed to change how organizations deliver value to customers.-
Next best action
Personalize every interaction
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Email Bot
Respond to millions of emails, fast
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Pega Process AI™
Increase efficiency with AI
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Process Mining
Get visibility into processes
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Voice and Messaging AI
Enable speech-to-text analytics
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Customer self-service
Resolve inquiries faster with AI
Make better decisions. Drive better outcomes.
Personalize engagement
with real-time next best action
Deliver seamless, relevant, empathetic experiences wherever your customer is in their journey.
- Analyze customer signals to continuously adapt to their needs.
- Unify insights across channels to hyper-personalize interactions.
- Deliver in the moment with always-on AI-powered decisioning.
Discover Pega Customer Decision Hub
Personalize every interaction across every channel – all in real time.
Automate service and sales
with AI-powered workflows and virtual assistants
Drive faster, more personalized sales and service with Pega Customer Service™ and Sales Automation™.
- Contain contact center volumes with Pega self-service.
- Optimize every interaction with next best actions.
- Embed Pega workflows right into your existing desktop.
Deliver amazing experiences at scale with AI-powered workflows.
Optimize workflows
with Process AI and Process Mining
Make processes and workflows smarter, less manual, and more streamlined with the Pega Platform™.
- Monitor, optimize, and improve processes with AI.
- Build AI-infused workflows that respond proactively.
Discover Pega Process Mining
Personalize every interaction across every channel – all in real time.
Accelerate development
with AI-assisted low code
Deploy enterprise apps at scale more easily, faster with low-code app development assisted by Pega GenAI™.
- Automatically generate low-code apps with App Studio.
- Go from idea to app in minutes with AI-generated low code.
- Innovate with responsible plug-ins for leading gen AI models.
Boost low-code development and creativity with generative AI.
Case Study
increased by
Using Pega Customer Decision Hub™ on Pega Cloud®, Rabobank unified the customer experience across the app, web, online banking, and call center – leveraging AI and machine learning to detect and understand customer needs, then deliver a relevant next best action accordingly.
Read the full case study"It’s super important that no matter who you talk to or the channel you're interacting with, they recognize you and your intent as soon as possible."
All powered by the Pega Platform
Want greater agility for an ever-changing tomorrow? Pega Platform™ is the only unified platform with real-time intelligence for decisioning and workflow automation at enterprise scale.
