Events & Webinars
Event
Customer Engagement Summit: Healthcare
Join thought leaders and peers from healthcare and life sciences organizations as we get real about digital transformation, AI-powered engagement, and more.
News & Media Coverage
Article
When Marketing Met Sales: How to Work Together to Boost Performance
Here are five ways companies are transforming sales and marketing optimization to improve outcomes.
Article
Talk to Me Like you Know Me
Here’s how life sciences firms can deliver more personalized customer interactions.
Article
Creating Centers of Excellence for Digital Transformation
Here are the essential ingredients for creating a digital transformation CoE.
Article
Removing Friction: Key to Personalizing the Customer Journey
How to overcome the three major obstacles of customer centricity.
Related Resources
Personalized customer service
Pega Customer Service for Healthcare tailors interactions and eliminates channel barriers.
White paper
Context-driven applications for healthcare
Examine the requirements for a context-driven architecture.
Case study
Anthem’s secret for next-generation service
Intelligently centralizing data so that each customer service call is contextual and exceptional.