Today’s insurance customers expect personalized engagement
Grow revenue with upsell/cross-sell
Increase customer satisfaction and retention
Improve marketing efficiency
Enable proactive servicing
Featured customer
Win over customers with AI like AchmeaAchmea shifted from a product-centric approach to offering dynamic customer conversations with the help of next-best-action recommendations. Centralizing inbound, outbound, owned, and paid channels resulted in valuable data to personalize customer experiences and improve business outcomes.
Increase upsell and cross-sell
Use one-to-one customer engagement to supercharge revenue
Identify in-market customers and trigger contextual offers automatically in-channel, outside of campaign cycles. Real-time decisioning and propensity modeling inform valuable next best actions.
Boost insured retention
Reduce churn while driving valuable engagement
Keep customers happy with proactive, loyalty-building offers. Empower agents with real-time retention recommendations they can use to retain customers when they call in to cancel a renewal or policy.
Offer proactive servicing
Reduce retention risk. Proactively deflect service events
Offer one-to-one customer engagement. Find patterns that help identify customers who are likely to need service. Reach out proactively using messaging tailored to the individual and situation.