Presse
Paraître dans la presse ne suffit pas. Nos solutions leaders du secteur aident les plus grandes entreprises mondiales à concevoir des applications prêtes pour le monde de demain.
| CNBC
Why Pega is regarded as an "underappreciated" name in AI
| destinationCRM
Pega Is iNspired by Generative AI
| Diginomica
Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”
| Computer Weekly
Bupa turns to data to provide personalised health services
Private healthcare provider Bupa says a project to deploy business process automation using Pega is bringing the company closer to APAC customers.
| Diginomica
National Australia Bank builds ‘customer brain’ using Pega to make digital banking more human
Using Pega’s Customer Decision Hub, National Australia Bank is analyzing all customer data to push personalized services through all channels.
| Mi3
ANZ: Personalisation, decisioning drives conversion spike, near doubles stalled application completions as three of Big Four banks back same tech horse
Pega customer ANZ bank aims to transition from transactional to conversational customer relationships with the help of decisioning-powered personalization.
| Mi3
‘No hallucinations’: NAB, Tabcorp, Accenture Song on 'applied AI’ - less ‘possible', more ‘pragmatic’ use cases first; NAB flags AI creative surge for 500m personalised messages but brands warned on mindless messaging, CX usurping media for brand building
NAB uses Pega's decisioning engine to deliver personalization at scale.
| Mi3
53 million calls a day, “thousands” of live experiments, a billion dollars back in customer pockets, getting to them before emergency services: How Commbank’s AI-powered decision engine has shifted the balance of power – and why others are piling in
Commbank is using Pega's AI-driven decisioning platform to help deliver a new generation of apps beyond the traditional domain of banking services.
| Computer Weekly
Citi US Personal Banking turns to AI to ‘delight’ customers with personalised services
Citi US Personal Banking uses Pega’s decisioning software to ‘delight’ customers with personalized services.
| Healthcare IT News
What 2023 holds for EHR optimization, SDOH, patient access, health equity and more
Pega's Susan Taylor walks readers through the issues and trends she eyes as most important in the year ahead and offers advice on how to tackle related challenges.
| AB+F
Breaking product siloes in the banking sector
Pega's Jonathan Tanner shares his opinion on how to break down divisions and data silos within the banking sector and improve customer experience.
| Saúde Digital News
Pegasystems anuncia parceria com Google Cloud na área de Saúde
Pegasystems has signed a collaboration agreement with Google Cloud to improve healthcare experiences with better data insights and customer personalization.
| The Hindu Business Line
Pega collaborates with Google Cloud
Pega and Google Cloud will bring together the capabilities of Google Cloud’s Healthcare Data Engine and Pega’s suite of intelligent healthcare solutions.
| Computable
Vermogensbeheerder, sla je slag met hyperpersonalisatie
Pega's Peter Woods explains why asset managers should get ready to get started with hyper personalisation.
| CIO Magazine
DAK-Gesundheit optimiert das Kundenmarketing
DAK-Gesundheit explains how Pega Marketing is already improving customer loyalty and employee experiences
| Which-50
Which-50 Awards: The Commonwealth Bank Of Australia — Best In Customer Service Innovation
Commonwealth Bank of Australia was named a winner for Best In Customer Service Innovation for its transformative customer engagement strategy by overhauling its digital infrastructure with Pega
| Forbes France
Santé : La Personnalisation Pour Un Meilleur Service Client
Pega’s Georges Anidjar explains the importance of personalization in healthcare for better client experiences
| Fintech Futures
Sibos 2019: Banks face existential threat from fintechs “willing to lose money”
Alan Trefler discusses the threat banks face from fintechs in the payments market
| CEO Magazine
What open banking really means for business leaders
Pega’s Michael Evans explains how data sharing will transform our understanding of personalized customer engagement and how businesses can unlock data’s true potential with open banking
| Healthcare Innovation
Patient Engagement Winner: Pegasystems
Pega’s Kelli Bravo and Chip Warburton comment on Pega’s recent Patient Engagement award
| Digital Health Age
Why healthcare relies on intelligent resource use and the right tech
Pega’s Peter Ford discusses the need to improve the quality of care within the UK’s NHS through the appropriate use of technology
| Authority Magazine
The Future of Healthcare: “We need to have ubiquitous preventative care” with Kelli Bravo, VP at Pegasystems
Pega’s Kelli Bravo shares her path to the healthcare industry and the direction she envisions the industry going
| Which-50
The AI Behind CommBank’s New Digital Push
Pega client CBA shares how Pega is helping them create exceptional customer experiences through its digital transformation
| iTWire
Pega central to CBA customer conversations
Pega client Commonwealth Bank of Australia shares how Pega drives their customer conversations
| iTWire
HSBC revamps marketing efforts with Pega
At PegaWorld, HSBC Australia explains how they use Pega’s omnichannel messaging to build relationships with their customers
| BAI Banking Strategies
The end of code, the beginning of bank future proofing
Reetu Kholsa explains how CLM, KYC, AI, and no-code will help banks future proof their businesses.
| ZDNet
AI improves CommBank's customer engagement up to 400 percent
Pega client CBA explains how its Customer Engagement Engine quickly analyzes 200 billion data points so agents can provide better customer experiences.
| IT News
NAB sets software bots loose on its email avalanche
National Australia Bank uses Pega Intelligent Virtual Assistant to reduce email avalanche and improve customer experience.
| Forbes
The NHS: The Rise Of The Robotic Workforce
John Everhard discusses the need for the NHS to evolve with today’s technologies and patient expectations.
| Healthcare IT News
Patients want engagement with digital options, personal touch
Consumers seek effective communication and personal touches from healthcare providers and are willing to provide real-time access, finds Pega survey.
| Imaging Technology News
Survey Finds Personalized Patient Engagement Improving But Still Lacking
Pega survey reveals patients want personalized interactions and seamless processes when communicating with doctors and insurers.
| Destination CRM
Pegasystems Upgrades Healthcare Suite
Pega’s upgraded healthcare suite provides a more collaborative, transparent environment to deliver proactive, personalized experiences.
| The Financial Brand