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| CNBC
Why Pega is regarded as an "underappreciated" name in AI

| destinationCRM
Pega Is iNspired by Generative AI

| Diginomica
Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”
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| IT-Matchmaker News
Veraltete IT-Systeme behindern den Kundenservice
Covers Pegasystems/YouGov survey on how outdated IT systems can have a negative effect on customer experience.
| CustomerFirst
Consument gefrustreerd door trage en verouderde klantenservice
Based on the results of Pega's omnibus research on technical debt, highlighting that consumers are increasingly frustrated with customer interactions due to slow and outdated systems.
| Emerce
Pega onderzoek toont aan: consumenten verwachten betere klantbeleving – organisaties moeten inzetten op technologische vernieuwing
Covers Pega's technical debt omnibus research and includes comments from Don Schuerman, explaining how tools like Pega GenAI Blueprint™ can help businesses modernize their systems by streamlining...
| Dutch IT Leaders
Pega lanceert Customer Engagement Blueprint generatieve AI-tool
How Pega's Customer Engagement Blueprint is designed to visualize, simulate, and deploy strategies across all channels, enabling organizations to quickly adapt and engage with customers in a targeted...
| FutureWeek
Week In Review – Five by Five Global Launches AI Sprint, Amazon Unveils Alexa+ and OpenAI Releases Sora for UK Audiences
Hhighlights how Pega's Customer Engagement Blueprint is designed to help businesses create and optimise customer engagement programmes.
| ittbusiness.at
Technische Schulden verschlechtern den Kundenservice – Umfrage belegt Rückschritte trotz technologischer Fortschritte
Covers the Pega/YouGov study, which demonstrates how technical debt is making customer service worse.
| CX Today
Gartner Magic Quadrant for CRM Customer Engagement Center (CEC) 2024: The Rundown
Pega is ahead of the curve when it comes to office-flow automation, using Pega GenAI Coach as an example of its capabilities.
| Customerland
Reimagining Marketing with Empathy and AI
In this podcast episode, Pega's Tara DeZao explains how brands are innovating with new technologies like AI to enhance customer experiences, and emphasizes the importance of ethical AI governance.
| CNBC
Why Pega is regarded as an "underappreciated" name in AI
Watch Pega Founder and CEO Alan Trefler on CNBC talk about how Pega's gen AI and automation solutions are changing how clients can innovate while providing new opportunities for Pega's business.
| IT-Matchmaker News
Modulare IT-Architektur überwindet die Silo-Falle
Pega's Florian Weber on how companies and public authorities face challenges in digitizing their processes due to media disruptions, siloed thinking, and duplicate efforts.
| Public Manager
Digitalisierung von Behörden: Auswege aus der Silo-Falle
Pega's Florian Weber on how governments and companies are still struggling with the end-to-end digitalisation of their processes, and how a modular layered architecture can help.| Techzine
Pega en AWS bieden Europese klanten meer controle over hun data
Pega’s collaboration with AWS and the launch of Pega EU Service Boundary. Explains how, by integrating Pega’s advanced cloud capabilities with the AWS European Sovereign Cloud, customers will gain...
| CustomerFirst
Meer controle over opslag en verwerking data en datatoegang
Covers the Pega EU Service Boundary announcement. Pega's Frank Guerrera explains that it’s imperative to ensure data can be processed, accessed and managed securely in the cloud, helping to ensure...
| Finextra
The Criticality of Maintaining Data Quality Amid Cloud Migration and Digital Transformation
Pega's Banking Industry Market Lead, Steve Morgan shares his thoughts on the importance of maintaining data quality amid cloud migration and digital transformation.
| Adrian Swinscoe
There needs to be a really tight relationship between business strategy and target state architecture – Interview with Cale Urwin of Bupa
Cale Urwin, Bupa’s director of data, digital & marketing health services, talks about how Bupa, a leading provider of health services and products, partnered with Pega to bring its customer engagement...
| AIThority
Exploring the Evolution of AI-Powered Decisioning Platforms
Looks at how AGL Energy used Pega CDH to improve its customer engagement, as an example of how Pega helps its clients cut through complexity and deliver results.
| Tech Talks Daily
Lessons in Digital Transformation With Shawbrook Bank
Pega client Russ Thornton, Shawbrook Bank's CTO, is featured in this podcast. Russ is at the forefront of Shawbrook Bank’s ambitious digital transformation journey, leveraging Pega's AI-powered...
| Computer Weekly
Bupa turns to data to provide personalised health services
Private healthcare provider Bupa says a project to deploy business process automation using Pega is bringing the company closer to APAC customers.
| MarTech
How Verizon puts its business customers at the center
Verizon's Tommi Marsans explains to Martech how it uses Pega Customer Decision Hub to "be best-in-class at interacting with our customers."| The Australian
NAB says customer engagement rose with AI as BUPA joins tests
The Australian describes how NAB utilizes Pega's AI tools to increase customer engagement by 40 percent.
| Digital Nation
South East Water uplifts its digital transformation work
South East Water discusses its digital transformation project and implementation of Pega, as well as the results achieved, including saving up to 70 percent improvement in the amount of effort...
| Verdict
Australia’s Open acquires UK insurtech startup SO-SURE in global expansion move
Pega's Manoj Pant comments about insurtech in an article about Open’s acquisition of SO-SURE.
| Midrange
DKB MODERNISIERT SERVICEPROZESSE MIT DER PEGA LOW-CODE-PLATTFORM
Deutsche Kreditbank modernizes its service processes using Pega’s low-code platform.| Insurance Edge
ABI Car Insurance Plan: Comment & Analysis From Pega
Pegasystems' Manoj Pant shares his thoughts on ABI’s car insurance plan to reform soaring motor insurance premium costs.
| The Times of India
Coding is still relevant IN THE AGE OF AI
Pega's Deepak Visweswaraiah shares his thoughts on the ongoing necessity of human expertise in software development, despite technological advancements, emphasizing its indispensable role in tasks...| Infoworld
The journey to self-optimizing business processes
This article from Pega's Don Schuerman in Infoworld lays out all the steps organizations need to take on the path to becoming a true self-optimized business.
| Customer First
KNOWLEDGE BUDDY: NIEUWE GENAI-ASSISTENT VOOR KENNISBANKEN
Pega's Kerim Akgonul explains why Pega's new generative AI-based assistant, Knowledge Buddy, is critical for enterprises.
| Customer First
VIER TRENDVOORSPELLINGEN VOOR 1-OP-1 KLANTINTERACTIES
Pega’s 1-1 CE predictions explain how AI will help advance CX in 2024, and growth to trust AI will help to unlock more efficient processes and personalized interactions.| Techzine
https://www.techzine.eu/blogs/analytics/115011/pega-details-model-mechanics-for-real-world-ai/
Pega's Matt Nolan and Tara DeZao explain what they mean by ‘model mechanics’ for real world AI implementations .
| The Banker