Presse
Paraître dans la presse ne suffit pas. Nos solutions leaders du secteur aident les plus grandes entreprises mondiales à concevoir des applications prêtes pour le monde de demain.
| CNBC
Why Pega is regarded as an "underappreciated" name in AI
| destinationCRM
Pega Is iNspired by Generative AI
| Diginomica
Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”
| CustomerFirst
AI-tool visualiseert en optimaliseert klantreizen
Covers Pega Customer Engagement Blueprint announcement, and includes comments from Coforge's Ryan Jessop, explaining the benefits for companies, how it enables them to develop accurate and scalable CX...
| Relation Client Mag
Les entreprises doivent surmonter la dette technique et adopter l'IA
Covers Pega and YouGov’s latest research , focusing on the impact of technical debt on customer experience.
| Customer Experience Magazine
People are done with outdated tech ruining customer service
Covers Pega and YouGov’s research finding that consumers are increasingly fed up with outdated tech ruining customer service.
| CXM Customer Experience Magazine
Pega to power UK armed forces’ unified digital recruiting platform
Covers Pega’s partnership with the UK’s Armed Forces to deliver a digital platform for their recruitment service.
| Financial Times
Pega Selected to Deliver Digital Platform for UK’s Armed Forces Recruiting Service
Covers Pega’s partnership with UK’s Armed Forces to deliver a digital platform for their recruitment service.
| Talk Martech
How AI Helps in Better Customer Connect
Pega's Director of Product Marketing and Customer Service, Simon Thorpe shares his insights on how AI can aid connection with customers.
| Relation Client Mag
Les grandes tendances du service client en 2025, selon Pegasystems
Features Pega’s 2025 customer service trends, including how AI and automation are profoundly transforming the customer service landscape.
| Customer Experience Magazine
Pega unveils AI-powered payment dispute solution
Covers the launch of Pega Smart Dispute .
| Dynamic Business
Let’s Talk: Personalization techniques to enhance customer experience
Pega's Wilson Ta shares insight into how AI can automate tasks to free up time for human agents, as well as automatically fill out forms and analyze sentiment in this thought leadership round-up from...
| Martech Series
GenAI: The Silent Hero Behind Better Experiences for Agents and Customers
In this byline, Pega's Simon Thorpe explains how generative AI is opening up new paths for top-tier customer service, bringing a new promise of agent-powered service and self-service that will change...
| Computer Weekly
Wells Fargo bank turns to AI to help families settle estates after a death
Sangeeta Doss, head of Wells Fargo’s Estate Care Centre, about how the bank is winning customers after using business automation software and artificial intelligence from Pega to help families manage...
| CX Lore
Rise of machine customers poses new CX headaches
Podcast on the topic of the rising number of machine customers, featuring Pega's James Dodkins who discusses whether they are the next big thing in serving customers efficiently and effectively.
| Computer Weekly
Bupa turns to data to provide personalised health services
Private healthcare provider Bupa says a project to deploy business process automation using Pega is bringing the company closer to APAC customers.
| Diginomica
National Australia Bank builds ‘customer brain’ using Pega to make digital banking more human
Using Pega’s Customer Decision Hub, National Australia Bank is analyzing all customer data to push personalized services through all channels.
| IT Matchmaker
Intelligente Bots automatisieren Schadensmeldungen
Pega's intelligent bots enable insurers to automate far more than traditional processing, allowing the clerks to process complex claims automatically and optimize customer communication.
| Punk CX
The Generative AI landscape: The good, the bad and the boring
Pega's Don Schuerman joins the Punk CX podcast to discuss PegaWorld 2024 and the current generative AI landscape. Don discusses GenAI Blueprint, highlighting how it can help users think differently...
| Midrange
DKB MODERNISIERT SERVICEPROZESSE MIT DER PEGA LOW-CODE-PLATTFORM
Deutsche Kreditbank modernizes its service processes using Pega’s low-code platform.
| Insurance Innovation Reporter
Enhancing Customer Satisfaction and Reducing Operations Costs with Generative AI
Pega's Manoj Pant writes about how generative AI can transform the insurance industry in this article in Insurance Innovation Reporter.
| ZDNet
L’automatisation du service client au service de la révolution du centre de contact
Pega's Romain Delalande, highlights the automation of customer service through artificial intelligence, transforming the contact center into a genuine strategic asset propelling companies into an era...
| Customer First
ANDERHALF MILJARD KLANTINTERACTIES PER JAAR
Rabobank’s head of digital platform & customer processes, Finbar Hage explains how the Pega Customer Decision Hub is helping them to provide future-orientated, personalised customer service.
| CustomerThink
The Future of Customer Service is Autonomous Service
Advances in AI and automation are already changing the game for customer service leaders, and it’s critical that decision makers understand just how to implement these technologies to transform their...
| CX Today
Contact Center Automation: Trends, Tricks, and Tools – CX Today Roundtable
Pega's Simon Thorpe on how businesses can streamline their service operations.
| ICT Magazine
Hyperpersonalisatie en de toekomst van verzekeraars
Pega's Peter van der Putten explains why insurance companies need hyper-personalization.
| DestinationCRM
AI Is Ushering in a New Era of Customer Service: Autonomous Service
When AI is in charge of the initial customer engagement, handling routine tasks and resolving more requests, customer service agents are freed up to intervene in complex or emotional cases requiring a...
| Mi3
ANZ: Personalisation, decisioning drives conversion spike, near doubles stalled application completions as three of Big Four banks back same tech horse
Pega customer ANZ bank aims to transition from transactional to conversational customer relationships with the help of decisioning-powered personalization.
| CustomerFirst!
HYPERPERSONALISATIE EN DE TOEKOMST VAN VERZEKERAARS
Pega's Peter van der Putten explains why insurance companies need hyper-personalization .
| IT Finanz Magazin
Warum Versicherer echte Personalisierung brauchen – fünf Gründe
Pega's Elischa Göttmann explains why insurers need real hyper-personalization.
| The Guardian
Google DeepMind testing ‘personal life coach’ AI tool
Pega's Dr Christian Guttmann explains the importance of taking a responsible approach to building these relationships between humans and AI systems to ensure that the advice given to a person is safe...
| Mi3
‘No hallucinations’: NAB, Tabcorp, Accenture Song on 'applied AI’ - less ‘possible', more ‘pragmatic’ use cases first; NAB flags AI creative surge for 500m personalised messages but brands warned on mindless messaging, CX usurping media for brand building
NAB uses Pega's decisioning engine to deliver personalization at scale.
| Silicon