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| CNBC
Why Pega is regarded as an "underappreciated" name in AI

| destinationCRM
Pega Is iNspired by Generative AI

| Diginomica
Pega CEO prioritizes practical AI use cases, says most enterprise AI agents are “garbage”
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| Relation Client Mag
Les entreprises doivent surmonter la dette technique et adopter l'IA
Covers Pega and YouGov’s latest research , focusing on the impact of technical debt on customer experience.
| CXM Customer Experience Magazine
Pega to power UK armed forces’ unified digital recruiting platform
Covers Pega’s partnership with the UK’s Armed Forces to deliver a digital platform for their recruitment service.
| Financial Times
Pega Selected to Deliver Digital Platform for UK’s Armed Forces Recruiting Service
Covers Pega’s partnership with UK’s Armed Forces to deliver a digital platform for their recruitment service.
| Dynamic Business
Let’s Talk: Personalization techniques to enhance customer experience
Pega's Wilson Ta shares insight into how AI can automate tasks to free up time for human agents, as well as automatically fill out forms and analyze sentiment in this thought leadership round-up from...
| Tech Talks Daily
Lessons in Digital Transformation With Shawbrook Bank
Pega client Russ Thornton, Shawbrook Bank's CTO, is featured in this podcast. Russ is at the forefront of Shawbrook Bank’s ambitious digital transformation journey, leveraging Pega's AI-powered...
| Computer Weekly
Bupa turns to data to provide personalised health services
Private healthcare provider Bupa says a project to deploy business process automation using Pega is bringing the company closer to APAC customers.
| CX Dive
How Pegasystems overhauled customer support using its generative AI tool
CX Dive does an in-depth look at how Pega uses its own Pega GenAI Knowledge Buddy to realize a 65% reduction in support tickets.| Diginomica
National Australia Bank builds ‘customer brain’ using Pega to make digital banking more human
Using Pega’s Customer Decision Hub, National Australia Bank is analyzing all customer data to push personalized services through all channels.| destinationCRM
Pega Is iNspired by Generative AI
destinationCRM gives an overview of all the generative AI news and keynotes from PegaWorld iNspire, including new features in Pega GenAI Blueprint and the new Pega GenAI Socrates AI tutor.
| TechTarget
Pegasystems' Blueprint enables automation with no code
TechTarget examines the news coming from PegaWorld iNspire such as Pega GenAI Bluepring, of which analyst Predrag Jakovljevic says, "Blueprint is making actual innovation happen by helping orgs...
| Punk CX
The Generative AI landscape: The good, the bad and the boring
Pega's Don Schuerman joins the Punk CX podcast to discuss PegaWorld 2024 and the current generative AI landscape. Don discusses GenAI Blueprint, highlighting how it can help users think differently...| Tech Target
Pega GenAI Blueprint aims at application design processes
TechTarget analyzes the launch of Pega GenAI Blueprint, including quotes from several industry analysts as well as Pega's Don Schuerman.
| US News & World Reports
US News & World Report: Best Business Process Management Software 2024
US News & World Reports judged Pega Platform "Best Overall" Business Process Management solution in a review of available BPM solutions.
| ICT Magazine
Hyperpersonalisatie en de toekomst van verzekeraars
Pega's Peter van der Putten explains why insurance companies need hyper-personalization.
| Mi3
ANZ: Personalisation, decisioning drives conversion spike, near doubles stalled application completions as three of Big Four banks back same tech horse
Pega customer ANZ bank aims to transition from transactional to conversational customer relationships with the help of decisioning-powered personalization.
| CustomerFirst!
HYPERPERSONALISATIE EN DE TOEKOMST VAN VERZEKERAARS
Pega's Peter van der Putten explains why insurance companies need hyper-personalization .| IT Finanz Magazin
Warum Versicherer echte Personalisierung brauchen – fünf Gründe
Pega's Elischa Göttmann explains why insurers need real hyper-personalization.
| The Guardian
Google DeepMind testing ‘personal life coach’ AI tool
Pega's Dr Christian Guttmann explains the importance of taking a responsible approach to building these relationships between humans and AI systems to ensure that the advice given to a person is safe...
| Mi3
‘No hallucinations’: NAB, Tabcorp, Accenture Song on 'applied AI’ - less ‘possible', more ‘pragmatic’ use cases first; NAB flags AI creative surge for 500m personalised messages but brands warned on mindless messaging, CX usurping media for brand building
NAB uses Pega's decisioning engine to deliver personalization at scale.
| Mi3
53 million calls a day, “thousands” of live experiments, a billion dollars back in customer pockets, getting to them before emergency services: How Commbank’s AI-powered decision engine has shifted the balance of power – and why others are piling in
Commbank is using Pega's AI-driven decisioning platform to help deliver a new generation of apps beyond the traditional domain of banking services.| Diginomica
Virgin Media Ireland adopts Pega to re-think service experience for both customers and employees
Virgin Media Ireland adopted Pega to re-think service experience for both customers and employees.
| Computer Weekly
Citi US Personal Banking turns to AI to ‘delight’ customers with personalised services
Citi US Personal Banking uses Pega’s decisioning software to ‘delight’ customers with personalized services.
| Healthcare IT News
What 2023 holds for EHR optimization, SDOH, patient access, health equity and more
Pega's Susan Taylor walks readers through the issues and trends she eyes as most important in the year ahead and offers advice on how to tackle related challenges.| Futurum Research
AI and Automation: Key Pieces of the Customer Experience Puzzle
Industry analyst Dan Newman interviews Pega CTO Don Schuerman on how AI and automation are key pieces of the customer experience puzzle.
| Utility Week
‘Sticking plaster’: Energy sector reacts to bill rebates
Pega's Jo Allen shares her perspective on how energy companies should invest in intelligent automation to support customers as UK energy prices continue to soar.
| Futurum
What's Ahead for Intelligent Automation
Pega's Jeanette Barlow gives her opinion on the future of artificial intelligence and intelligent automation.
| AiThority
Predictions Series 2022: Everything You Want to Know about AI Ethics
Pega's Vince Jeffs shares his thoughts on how AI ethics and ethical applications will influence business operations in 2022.
| AB+F
Breaking product siloes in the banking sector
Pega's Jonathan Tanner shares his opinion on how to break down divisions and data silos within the banking sector and improve customer experience.
| Saúde Digital News
Pegasystems anuncia parceria com Google Cloud na área de Saúde
Pegasystems has signed a collaboration agreement with Google Cloud to improve healthcare experiences with better data insights and customer personalization.
| The Hindu Business Line