Réussite client | 02:13
NAB’s journey to customer-centric banking
See how National Australia Bank (NAB) has used Pega Customer Decision Hub™ to create a centralized Customer Brain that powers personalized, next-best-actions for each customer. Executive leaders Andy Kerr, Jocelyn Turner, and Christian Nelissen share their point of view on how its seamless integration across multiple channels is enabling NAB to deliver a tailored customer journey in real-time.